Say there is a store that has an amazing amount of Iowa State merchandise. It has t-shirts/sweatshirts/polos with
every ISU logo since their beginning until the current logos. Which ones do you think would get the highest purchase rate?
In my humble opinion our current stock of logos is among the most vanilla and bland that Iowa State has ever had. The "I-State" logo wouldn't make my Top Ten.
Similar to what has been said on here, the logo has become somewhat recognizable not because of its greatness, it's become recognizable because the basketball team has become national for the past six seasons.
Here is a list of Iowa State's logos.
http://www.sportslogos.net/logos/li...43481981/Iowa_State_Cyclones/1981/Helmet_Logo