Very interesting conversation on the most recent Bill Simmons podcast (part 2) on TV deals and media rights from individuals who are very in the know on this stuff.
It starts out talking about the NBA TV deal, but it gravitates to the NFL. I encourage everyone who thinks the NFL will not play on Saturdays to protect CFB to listen to it. They lay out NFL thought process very well.
The impetus was discussion of reducing/adding games to schedules (specifically adding an 18th game to the NFL schedule). The conclusion was, it doesn’t matter what’s best for the sport, the players, the fans, etc. The NFL (and this can be extrapolated to CFB, NBA, etc.) will ALWAYS prioritize grabbing every last dollar that it can. It will explain away any drawbacks to those decisions it needs to, but if there is an extra dollar to be made, the NFL will do it with little regard to anything else.
The NFL will eventually play on Saturdays, because this is their mindset. I’m convinced of it.
They also do talk about CFB some as well.