Doug brings up going to the NBA...
"My parents are still in Ames and my in-laws are still in Ames, and you can't replace that... I'm very happy here, this is a job that I love. We'll see what happens in the future but I'm very happy now in Ames."
Also liked this one...
Doug: "Is it fun?"
Hoiberg: "Not really, it's relief when you win and it sucks when you lose. [long pause] But yes, it is fun"
I think that is how all ultra-competitive people feel.