What brands could sponsor a bowl game and make it as much fun as PopTarts does?

OWLCITYCYFAN

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Sep 6, 2006
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Iowa City
Let's bring this back to family friendly.

I had to check if Stay Puft Marshmallows was real or fictional, and unfortunately it's the latter.

I'll therefore suggest Campfire Marshmallows, which originated in Milwaukee, is now manufactured in Chicago and was the original marshmallow used in Rice Crispy Treats. They do -show a Marshmallow Man on their labels, so the proper mascot is in place - Imagine the post game possibilities.
 

HitItHard58

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Nov 3, 2012
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Story Co.
Couple podcast regulars I think could be fun are Manscaped and Twisted Tea. Maybe they could get into it together and do the first crossover bowl. The Manscaped x Twisted Tea (Keep That **** Trim and Twisted) Bowl has a decent ring to it.
 

CycloneT

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Feb 14, 2017
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The cereal companies should just corner the market. They already have great mascots and could get really creative like pop tarts.
 
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madguy30

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Mario Bros. could do a bunch of sound effects for successful/unsuccessful plays like the coin sounds for free throws in some basketbsll arenas these days.

Maybe the 'du du du du da' underground level music for 1st and goal situations.
 

Cycsk

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I feel like Cheez-Its were at the cusp when they were hosting this bowl, but never leaned into the absurdity as much as Kellogg's were willing to when they took over. What other brands out there would allow it's marketing team to go all in on making a fun and memorable experience for players, viewers, and fans?

Nothing at the 2024 Pop-Tarts Bowl topped Prince Cheddward at the 2021 Cheez-It Bowl coming onto the field using a zip line from the top of the upper deck.

 
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Cycsk

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If Jimmy Kimmel can have a bowl, then why not the Saturday Night Live Bowl. They could have a lot of fun with that, especially if it is played on . . .

Saturday! Night! Live!
 
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jmb

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You know Iowa would be in that one. Jake has a boner for CC I’ve heard.
They were in serious talks to take over a bowl during Nate Stanley's tenure...
 

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