I understand the animosity toward Nebraska as an institution, but it seems some people are missing an opportunity that come from scheduling other regional opponents just to spite a former colleague.
Playing more games in the Midwest against top tier teams is a good thing for the visibility and perception of Iowa State. Right now ISU plays the same 10 schools every year, and has done so since 2012. That means that only 10 other fan bases really get a good look at ISU regularly. Outside of the state of Iowa and Big 12 territory, we are barely a blip on the radar. We aren't a national draw, and don't get national attention often, so any chance that we have to get in front of other audiences should be looked as an opportunity for growing the fan base, and more importantly, improving recruiting.
Coach Campbell has said he wants ISU to be the Big 12 team of the Midwest. If we can start playing teams like Minnesota, Illinois, Purdue, and, yes, even Nebraska, that can only help that goal. Playing Iowa year in and year out doesn't draw the attention of a kid out of small town Wisconsin, but visiting Madison does. The Cyclones traveling to Akron might help recruiting a little, but getting the Hoosiers or Boilermakers into Ames draws more eyes from B1G country. Beating up on South Dakota State won't pull recruits out of Lincoln and Omaha as much a game against the Huskers.
Yes, Nebraska almost sunk the conference and doomed ISU to G5 purgatory, but let's not be so petty that we pass on a good opportunity just because we think we are somehow getting back at them.