Intriguing.
Had time only for a quick read. Based on that, some assumptions presented seem to hold true in the current landscape, others not so much, as could be expected. That was prior to ESPN's existence (among other things in that regard) and the mid-'80s Oklahoma lawsuit about broadcast rights (I'm far from expert on details of that, others may assess as they wish).
Amusing sidebar, it points to "The Boise States and Michigan States" as far as expectation for program-building. And BSU is in the first 12-team playoff, MSU not, in 2024. (Postseason structure and evolution would've been nearly impossible to predict 40+ years ago)