If the Big10 stands pat, the SEC adding OU and Texas is a leap past the Big10.
If there was a 12 team playoff last year, how many Big10 teams get a bid? OSU and Indiana.
How many SEC teams get a bid? Bama, A&M, Georgia, Florida. Now they add OU.
The SEC has 7 elite generational programs in Bama, LSU, Georgia, Oklahoma, Florida, A&M & Texas. Plus Auburn and Tennessee aren't far behind.
The Big10 is at 4 schools with OSU, Michigan, Penn State and Wisky. Schools like MSU, Nebraska and Iowa have some tradition, but it is harder to sustain.
The 12 team playoff is valued at $2B. Today the Big10 and SEC regular season media right packages are worth $1.5M combined. Withe the other 3 power conference packages totalling around $1.3M.
So any realignment is about:
1. Maximizing playoff teams/ revenue.
2. The SEC/Big12 canibalizing future Big12 & Pac12 media rights deal.
That is critical because at some point in the next 5 years the ACC conference is going to ask ESPN to redo the ACC Network deal that runs through 2036. No way Clemson is going to be satisfied making $40-50M annually.