Iowa State Uniform Discussions (update: new basketball unis)

t-noah

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Feb 2, 2007
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Tho

Those unis sucked and it wasn’t due to the program sucking then.
As always, folks will always have different opinions on uniforms. Death, taxes, and varying opinions on uniforms!

As @cyclones500 stated, some of that uniform is now dated, but the reason I don't particularly like it is that when we had it the cardinal and the gold were both too bright. IMO.

The cardinal has darkened some now, but the gold hasn't. It is still the harsh, bright mustard yellow, essentially, that we turned to in the mid 70's, was it? [Edit: 1979, ISU turned to the brighter gold.]

Anyway, add a darker shade of gold (I'm a broken record), then we can bring back a gold helmet and pant in style.
 
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Sigmapolis

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Elements of that design don’t work well as a unit and some design is dated, but if done well it could merge into the script helmet revival alongside current format.

As always, folks will always have different opinions on uniforms. Death, taxes, and varying opinions on uniforms!

As @cyclones500 stated, some of that uniform is now dated, but the reason I don't particularly like it is that when we had it the cardinal and the gold were both too bright. IMO.

The cardinal has darkened some now, but the gold hasn't. It is still the harsh, bright mustard yellow, essentially, that we turned to in the mid 70's, was it?

Anyway, add a darker shade of gold (I'm a broken record), then we can bring back a gold helmet and pant in style.

I wouldn't try and bring the 80s look back wholesale. I was just saying we're already reincorporating many of its design elements... so why not go all the way taking what was best from that era (a bad era for football but most our eras are bad but at least they looked good at the time) and making it all work together?

Basically...

Gold helmet with cardinal Cyclones script with white outline
Cardinal/white/cardinal "NFL stripe" down the middle
Current cardinal jerseys
I'm burnt out on the cardinal/gold shade arguments... the current ones are fine
Either current gold pants or add a cardinal/white/cardinal stripe complex for consistency

Boom. Great look.

Rotate that with C/C/W at home and we'll never have a bad sartorial day.
 
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t-noah

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I wouldn't try and bring the 80s look back wholesale. I was just saying we're already reincorporating many of its design elements... so why not go all the way taking what was best from that era (a bad era for football but most our eras are bad but at least they looked good at the time) and making it all work together?

Basically...

Gold helmet with cardinal Cyclones script with white outline
Cardinal/white/cardinal "NFL stripe" down the middle
Current cardinal jerseys
I'm burnt out on the cardinal/gold shade arguments... the current ones are fine
Either current gold pants or add a cardinal/white/cardinal stripe complex for consistency

Boom. Great look.

Rotate that with C/C/W at home and we'll never have a bad sartorial day.
I don't blame you for tiring on the 'gold' argument.

Me, they will probably be carrying me out on a stretcher. There are aspects of the current gold/yellow that I like, keep it, sure. Add a darker, less harsh gold. Use that for the gold helmet and pant. Everybody is happy.

I still don't know exactly why we changed our perfectly fine late '60's -'70's gold to one form of bright gold/yellow or another. And don't tell me it is our historical gold. Who cares what it was in the early 1900's.
 

Sigmapolis

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I don't blame you for tiring on the 'gold' argument.

Me, they will probably be carrying me out on a stretcher. There are aspects of the current gold/yellow that I like, keep it, sure. Add a darker, less harsh gold. Use that for the gold helmet and pant. Everybody is happy.

I still don't know exactly why we changed our perfectly fine late '60's -'70's gold to one form of bright gold/yellow or another. And don't tell me it is our historical gold. Who cares what it was in the early 1900's.

https://en.wikipedia.org/wiki/Hiroo_Onoda
 
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Nor'MidWester

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The i-state has always left something to be desired because it doesn't contrast much with the red helmet. It's a mostly red sticker on a red helmet.

I have no idea about graphic design but that seems like design 101. Most of the most pleasing looking college football helmets have a fairly simple logo in one color on a helmet that is a contrasting color.
 
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kevdiv48

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Elements of that design don’t work well as a unit and some design is dated, but if done well it could merge into the script helmet revival alongside current format.
agreed. overall great use of cardinal, gold and white together. matching helmet stripe and pant stripe is a strong point, of which the current set should take note now that the helmet stripe is brought back.

the late Rhoads/ early Campbell era set had that aspect nailed. (matching stripes on helmet/jersey and pants were A+)
CkTBocGUYAA_eUH.jpg:large
 

Sigmapolis

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I-State is just a bad logo on cardinal or gold backgrounds. It’s much better on black or white.

I think it’s a generic create-a-team logo. Nothing about it says Iowa State, ISU, Cyclones, Ames, Jack Trice, Cy, the Big 12, or anything else. But if we’re stuck with it then use it as best you can.
 

2speedy1

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I-State is just a bad logo on cardinal or gold backgrounds. It’s much better on black or white.

I think it’s a generic create-a-team logo. Nothing about it says Iowa State, ISU, Cyclones, Ames, Jack Trice, Cy, the Big 12, or anything else. But if we’re stuck with it then use it as best you can.
Really it is better in the outline or 2 color version, at least for Athletic use. If they stuck with those two versions and only used the 4 color beveled version for University marks it would be better.

The bevel version to me feels too fancy, proper, dressy for lack of better terms. I dont exactly know how to explain it. The beveled version is kind of like putting on a pair of dress shoes, where the outline or 2 color version is like putting on a pair of Nikes.

If that makes sense at all.

I dont hate the logo, if used like that. Its not our best logo, but used in those ways it is ok, and works. I still like the fact that we have started to use some of our older and more classic looking logos, many of which are superior, especially in the athletic department use.


Edit: also it would mean the AD would drop the multiple colors and go back to just 2 colors, one gold, one cardinal. which I think would help with all the color confusion. As much of the products out there are athletic fan products. Part of the issue is with 2 of each color, not only do colors look different on different materials, but also, one company uses one color and another uses the other, on the same material so everything is all over the place for colors. Because they dont take the time to research which is the primary.
 

Sigmapolis

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Really it is better in the outline or 2 color version, at least for Athletic use. If they stuck with those two versions and only used the 4 color beveled version for University marks it would be better.

The bevel version to me feels too fancy, proper, dressy for lack of better terms. I dont exactly know how to explain it. The beveled version is kind of like putting on a pair of dress shoes, where the outline or 2 color version is like putting on a pair of Nikes.

If that makes sense at all.

I dont hate the logo, if used like that. Its not our best logo, but used in those ways it is ok, and works. I still like the fact that we have started to use some of our older and more classic looking logos, many of which are superior, especially in the athletic department use.


Edit: also it would mean the AD would drop the multiple colors and go back to just 2 colors, one gold, one cardinal. which I think would help with all the color confusion. As much of the products out there are athletic fan products. Part of the issue is with 2 of each color, not only do colors look different on different materials, but also, one company uses one color and another uses the other, on the same material so everything is all over the place for colors. Because they dont take the time to research which is the primary.

The problem with "I-State" isn't any specific design choice or choices.

Everybody has to deal with these color inconsistencies. They're not really the problem.

It's the whole concept. It's bland. Generic. Tasteless. Nothing about it is potentially iconic or "us."

Are we "I-State" like "K-State?" No.

Does it hit on anything else of ours? The state? Ames? Cyclones/some sort of meteorological theme? Cy? Campus? Ag? Engineering? Some part of our history like Jack Trice or conference identity?

No. Nothing.

Spelling out "STATE" in a logo... the whole point of a logo is to not have to spell things out.

*hand on forehead*

We're stuck with it because it is Pollard's baby. It's not a disaster. But it's not any good.
 
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