Had a conversation this weekend with some friends about former consumer products that were amazing but for some reason the company discontinued certain products despite popularity. Keebler was the company that actually came up the most which might be surprising. They still have a **** ton of products but there are a lot from the 80s and 90s that for some reason they killed. These were just off the top of my head..and ALL of them were amazing. No idea why they stopped any of these...particularly Wheatables and Pizzarias. Wheatables (especially the ranch ones) were 10x better than Wheat Thins and nothing was on the market like Pizzarias. What are other companies that you thought had a good thing going but then for some reason made a stupid decision to quit products or change recipes etc?