Yea, what's up the market grill thing? Or Wahlburgers? Was the old cafeteria-style court thing not profitable? We loved to go to Hy-Vee for the cafeteria-style restaurant, but the Market Grill change was a disaster. We went there once or twice with coupons, but even then, it wasn't worth making forever since they only had 1 or 2 servers for the whole place.
The thing to remember about that is that not every HyVee is in Iowa and they don’t just cater to Iowans that grew up with that. Trust me, they do their market research. I’ve also learned that in the grocery industry innovation is important, even if something fails it can still provide value. Money isn’t an issue for HyVee so they have about infinite chances to do new things, but don’t ever expect them to go backwards.