Jay Bilas is an intelligent person and a great hoops analyst.
He is an idiot on this topic. He has simply hopped aboard the OUTRAGE train in an attempt to draw attention to himself.
the NCAA does not exist without its members. its not some stand-alone publicly-held corporation. you can jump on the NCAA website and look at how its money is distributed and you can look at its 990. the NCAA pays an admin staff, hosts championships across 3 divisions for men and women, pays for some insurance, and the rest goes back to the member schools. the member schools then use that revenue to fund their programs or the reinvest into infrastructure and other capital improvements. when this happens, its generates hundreds of jobs and pumps millions into local economies across the state in addition to the economic and social impact of football saturdays across the country. oh yeah- it also provides a free college education to thousands of kids, many of whom would have NO CHANCE at college otherwise. it also provides marketing to the respective universities, which in the case of Iowa State University is completely free because the athletic department writes a check to the school for the full cost of attendance and there is no accounting function that accounts for the impact of athletics on the school as a whole.
so yeah, lets blow it all up because a few dozen coaches and AD's are talented and smart enough to run successful programs that keep things running efficiently and they get paid a lot.
screw bilas, mcdonough, and anyone else who cant see the bigger picture.