Stopped by the local 7-11 here in San Diego wearing an Iowa State sweatshirt and the clerk (who is a local and only seems to know about the Chargers and Padres) chimes in with "Cyclones have had a couple big wins lately". Granted, it was only one big win, but it was interesting that he knew we had a big win and that he even knew our mascot (during my time here it's not often people get it right).