Hy-Vee's weirdest business decision yet?

BillBrasky4Cy

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Dec 10, 2013
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Bah, HyVee was the glam squad compared to SunMart crews back in the day. I worked SunMart during HS, including overnight shifts during the summers. Saw some very weird sh*t. Lol.

LOL probably should have included that this was in Cherokee back in the late 90's. That area was the meth capital of the US at that time.
 
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dmclone

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Oct 20, 2006
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Oh man I worked at HyVee in high school and the night shift crew that would come in at 10:00 was ROUGH.
Want to talk rough. After I graduated from college, I worked at multiple Hy-Vees. My first one in the Des Moines area was at East Euclid as night stock manager. We were still a 24hr store (Harding Hills store stopped being 24hr during the same time). It was my first experience in Des Moines and it was TOUGH. Meth was big during the 90's and it hit the east side. We had to have an armed Des Moines police officer in the store from 8pm to 5am. I had to go to multiple court appearances over crazed customers who assaulted staff. I saw some really crazy stuff go down between the east siders and the police. My last year there, it received the 2nd most 911 calls in a year, which was right behind Merle Hay Mall.
 

aeroclone

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Oct 30, 2006
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I think Wal-Mart getting into the grocery business really messed with Hy-Vee. Instead of continuing to focus on being a quality grocery store, they tried to make it one-stop-shop just like @CYdTracked mentioned. I think the steps taken under the new CEO are in the right direction, but it will take a while to repair their image with customers. Consumers are much more cost-focused when it comes to groceries and the quality at Hy-Vee hasn't matched the premium prices that you paid.
Yeah, agree that HyVee really misread this move. WalMart and Target needed to expand into grocery because Amazon and online were threatening their core business. Grocery was more insulated from online and created a way to drive that foot traffic that could then one stop shop their way to non foods.

So by HyVee trying to counter that by moving to more non food they expanded right into the space that was already a losing battle for WalMart or Target.

The idea of one stop shop is dead. Amazon has made it a zero stop shop. I rarely go in to a WalMart or Target now. But I still go to the grocery store weekly. Whether that is going in to shop or picking up curbside. Their path to success is being great at grocery, it is not becoming an all in one like WalMart.
 

cyfan92

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Sep 20, 2011
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There has been a lot of changes with some of the strategy since Randy stepped down. There seems to be renewed focus on getting back to basics and what made Hy-Vee successful.
Returning the company back to what Ron Pearson built! It's got a long ways to go, but these are good steps.

Its very hard to fight good workers in today's environment, so I have no doubt those affected will find solutions quickly
 

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