I don't have time to find the article, but basically the WNBA research has shown that the WNBA growth is actually ahead of where the NBA was at this stage in terms of viewership and attendance. I think the WNBA in general has made some major wins and major mistakes. Last year, 4 of the 12 teams played in a different arena last year than where they played in 2017, and San Antonio went to Vegas. Like the WNBA, the star players are important and if more top players choose to pull a Taurasi and not play in the WNBA because of their Euro commitments, that will hurt.
I bought Chicago Sky season tickets basically because it is the only pro sport ticket I could afford in this city. 6th row half court line tickets for $25 a ticket.