And so it begins... NIL

RClone

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This should be posted on every page
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For lawyers, crook agents, and deep pocket programs!!
 
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RealisticCy

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How is that? They weren't getting any of the money for the ventures you mentioned in your post.

The giant college athletics money pie is only so big......NCAA and everyone else that was getting a piece (bowl committees, for example) now has to share.

As long as they can sell TV rights to the men's basketball tourney, the NCAA will be fine.....but if any single conference or group of conferences get together and say "we could administrate this **** ourselves, why do we need the NCAA and all their stupid rules?", that would be end of the gravy train.
 

RealisticCy

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I'm going to guess the shoe companies won't be doing that as much as you think. Every school already has a contract for competition apparel with one of the companies already. If an athlete signs a deal with a shoe company, they most likely won't be able to wear them during the game due to the schools contract, which during the game is where you want to advertise the most.

If the NBA continues to not allow high schoolers to be drafted, this might be a way for shoe companies to get in with the top 5 or 10 players earlier....and in public instead of giving the money to an uncle.

I could see some startup with money to burn take a risk and hook up with a mid major program......get connected with several high level AAU teams and basically sponsor 5 top players per year to come to Pepperdine or Chicago State and hawk their merchandise on social media for a year before going pro and continuing that relationship.

Chicago State actually probably should do that, they've been dog **** for years.....and people will ***** and moan and say why can't they do it the right way like John Calipari and Kentucky.
 
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CoachHines3

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If the NBA continues to not allow high schoolers to be drafted, this might be a way for show companies to get in with the top 5 or 10 players earlier....and in public instead of giving the money to an uncle.

I could see some startup with money to burn take a risk and hook up with a mid major program......get connected with several high level AAU teams and basically sponsor 5 top players per year to come to Pepperdine or Chicago State and hawk their merchandise on social media for a year before going pro and continuing that relationship.

Chicago State actually probably should do that, they've been dog **** for years.....and people will ***** and moan and say why can't they do it the right way like John Calipari and Kentucky.

no we need that 1 win against chicago st every year
 
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clonedude

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I'm really torn on this whole NIL thing.

On the face of it, I really don't like it, and I'm not sure it will be a good thing for college athletics at all.

But I also can put myself in the shoes of these athletes and see how they feel too. Every other student in college can go earn money any way they see fit.... including other students that are in school on non athletic scholarships... so why shouldn't they be allowed to?

And if people honestly believe that these athletes weren't already getting paid before... you need to wake up. Do you see what some of them are wearing and driving, etc..... and a lot of them come from really poor families.

And spare me the "life isn't fair" complaints about how Brock Purdy can make more money than Sean Foster.... life isn't fair plain and simple. Does Aaron Rodgers get more endorsement deals than his starting guard Lucas Patrick? Yep..... isn't that terrible!!!!

BUT.... I could definitely see this getting way out of hand too and completely ruining college athletics. So I have no idea what to think?
 
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Tornado man

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This will be a free for all and the NCAA won't even attempt to enforce any loose form of rules. I mean, any rule they put in place will likely have easy loopholes and won't be worth attempting to enforce.

The entire reason the NCAA made rules like this in the first place, is because schools were aware exactly what it would be like if they weren't on the books. This is now professional sports folks, and the universities will now decide to pay these players however - and whenever - they want.

It's going to be chaos.
 
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BWRhasnoAC

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It just seems to me we are making much ado about nothing here.

From a 25000 foot level, the most likely thing to happen is that donations to college programs will flatten somewhat as funds go to players WHO ACTUALLY WIN THE GAMES. I am guessing better funded donor bases will have a natural advantage from their deeper pockets as they currently do, but programs with rabid fans like ISU can compete with them better through NIL which levels the playing field somewhat.

We may not have a bunch of donors who can contribute $25,000 annually, but if a player like Brock can earn $4 for licensing a t-shirt, we can much more easily find 6250 Cyclone fans to buy one. The key is putting the player, the merchandise, and the buyer together in one place to make it easy. Build it and they will come!

Social media is going to be huge as we are seeing already. This represents a direct connection between player and fan. But there is also a need for hubs where fans congregate, generate excitement, distribute efficiently and get the benefit back to the player like we all want. CF is so perfectly positioned for this fan base to be a conduit in this way. I hope they realize it and go for it. The potential is already there.
Yeah I can agree with this. Sure some schools that don't have highly motivated fan bases are going to lose out in this but in the end I think the players are getting a larger cut of what they are owed. I'm rooting for @ChrisMWilliams to make this shop as good as he would like it to be because I can only imagine the kind of sales you could generate with a team that is a perennial powerhouse in Ames, Iowa.
 

cykadelic2

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This will be a free for all and the NCAA won't even attempt to enforce any loose form of rules. I mean, any rule they put in place will likely have easy loopholes and won't be worth attempting to enforce.

The entire reason the NCAA made rules like this in the first place, is because schools were aware exactly what it would be like if they weren't on the books. This is now professional sports folks, and the universities will now decide to pay these players however - and whenever - they want.

It's going to be chaos.
The NCAA doesn't want to enforce NIL rules and they don't want the rules on their books. They are better off having NIL rules ultimately codified as Federal legislation and having the Feds enforce the rules and punish accordingly. And the goal would be to have strong, enforceable language in Federal legislation relative to recruiting inducements which is the biggest fear out of all of this. For example, the Miami FL deal for all of its schollie FB players would be (or should be) prohibited.
 

zcecsch

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I'm really torn on this whole NIL thing.

On the face of it, I really don't like it, and I'm not sure it will be a good thing for college athletics at all.

But I also can put myself in the shoes of these athletes and see how they feel too. Every other student in college can go earn money any way they see fit.... including other students that are in school on non athletic scholarships... so why shouldn't they be allowed to?

And if people honestly believe that these athletes weren't already getting paid before... you need to wake up. Do you see what some of them are wearing and driving, etc..... and a lot of them come from really poor families.

And spare me the "life isn't fair" complaints about how Brock Purdy can make more money than Sean Foster.... life isn't fair plain and simple. Does Aaron Rodgers get more endorsement deals than his starting guard Lucas Patrick? Yep..... isn't that terrible!!!!

BUT.... I could definitely see this getting way out of hand too and completely ruining college athletics. So I have no idea what to think?

This is more or less what I feel. Yeah it is going to mess with college athletics, but having at least some of the money that is generated by the athletes go toward the athletes is the way to go imo. They do get food and scholarships, but how valuable is a degree in "communication" or something to the athletes anyway? It's time for the indentured servants to start getting paid, even if it means that the workshops and guilds that have the indentured servants might go through some upheaval.
 

BryceC

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The giant college athletics money pie is only so big......NCAA and everyone else that was getting a piece (bowl committees, for example) now has to share.

As long as they can sell TV rights to the men's basketball tourney, the NCAA will be fine.....but if any single conference or group of conferences get together and say "we could administrate this **** ourselves, why do we need the NCAA and all their stupid rules?", that would be end of the gravy train.

That's always been the case, and 72% of the NCAA's revenue is the tourney. If at any point that implodes so does the NCAA.
 
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Macloney

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I'm hoping someone else is better versed in this.

Could a high school student benefit from NIL to take an unofficial visit to a university?
Same question, but for a college student looking to transfer.

Could a high school kid just take a NIL deal now before college?

It seems like amateur status now only hinges on not technically getting paid to play.
 

Mr Janny

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This is more or less what I feel. Yeah it is going to mess with college athletics, but having at least some of the money that is generated by the athletes go toward the athletes is the way to go imo. They do get food and scholarships, but how valuable is a degree in "communication" or something to the athletes anyway? It's time for the indentured servants to start getting paid, even if it means that the workshops and guilds that have the indentured servants might go through some upheaval.
Good post.
I understand why some people are scared of this new landscape. There's a ton of unknown. And it's always easier to accept the devil you know. But there is no going back to the way things have worked historically. People just need to accept that. The writing has been on the wall for some time now.

The idea of schools agreeing to artificially limit the value of a scholarship has been chipped away at for a long time now. In any other industry, it would have been stomped out long ago. People being held to different standards, specifically because they're athletes is also something that wouldn't be tolerated in other industries.

The genie is not going back in the bottle. People can complain and predict doom and gnash their teeth that this is happening, but that won't stop it. The writing is on the wall. Short of a longshot federal law, which would be subject to lawsuits in itself, this is the new landscape. We're in the infancy now, but there's nothing to do but deal with it or quit paying attention.
 
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Mr Janny

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Could a high school kid just take a NIL deal now before college?

It seems like amateur status now only hinges on not technically getting paid to play.
It probably depends on the individual state law.
 
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Cyinthenorth

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Yeah I can agree with this. Sure some schools that don't have highly motivated fan bases are going to lose out in this but in the end I think the players are getting a larger cut of what they are owed. I'm rooting for @ChrisMWilliams to make this shop as good as he would like it to be because I can only imagine the kind of sales you could generate with a team that is a perennial powerhouse in Ames, Iowa.
I hope he has success as well and want the players to capitalize as much as they can with it. That said, I'm having a hard time buying either of the shirts they've put out for Brock and Breece so far. Nothing personal, just for me I'd still rather buy ISU gear as opposed to kitschy player stuff.