Why the different cardinal colors for ISU teams?

frontrangeclone

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Apr 11, 2006
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my girlfriend and I were hanging out with Christi Johnson and the v-ball team in Boulder after their match vs. CU a couple weeks ago (Christi and my g/f are longtime friends)... and I was amazed at how dark a shade of cardinal the volleyball team warm up jacket/pants were... it was a lot darker than the football jerseys it seemed. Ok, great, we got a new, simple, recognizable logo, no get the friggin' shade of cardinal right! cripes!
 

Jetta

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Oct 24, 2007
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I guess what kills me about this issue is that ISU has a Textile and Clothing department and major (one that they're very proud of, if you were to hear the people speak of it). I wouldn't have been hard to take all these things and throw them under a light box to make sure they matched. Heck, I would volunteer to do it if they'd give me access to the equipment. Most clothing suppliers are willing to send you a swatch or sample when you're ordering in quantity. Having shades this ranged so that it's noticeable to the naked eye speaks badly to the sports program and the college.
 

Flag Guy

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Mar 2, 2007
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As someone pointed out earlier we have 2 cardinals for our new logo... and they're ordering the darker cardinal it looks like, and that looks like ****. It's 2ndary color... they should be ordering uniforms in the lighter, primary cardinal color
 

farmerbrent

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Feb 29, 2008
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Nothing is manlier than grown men debating colors of clothes. The different shades of red are something that just doesn't make my day any worse. But that's just me. What confuses me is why do the Texas Tech RED Raiders wear black?
 

nfrine

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Mar 31, 2006
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Nothing is manlier than grown men debating colors of clothes. The different shades of red are something that just doesn't make my day any worse. But that's just me. What confuses me is why do the Texas Tech RED Raiders wear black?

If you have ever been to Lubbock you would know that that RED comes from the color of the soil...man, they could use some Iowa soil. The area around Lubbock used to be tilled to raise a lot of cotton.

On an ISU note, I was in the DSM airport yesterday and they have certified ISU cardinal and gold hats and clothing with all different shades of cardinal. It seems all the protional stuff (ie. T-shirts given away at the ISU-Texas VB game) are all going to the darker cardinal...almost maroon.
 

MJAnderson

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The men's warm-ups looked horrible. I didn't even think it was our team when I first walked into Hilton. Same colors as aTm or Oklahoma.

However, if we had some success, I really wouldn't care if we wore pink!!!
 

intrepid27

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Oct 9, 2006
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The lack of consistency in color drives me crazy. It should not be hard to control since everyone that uses our logo gets licensed. My wife was shopping htis weekend and she said the store had 3 different ISU dress shirts and all were different shades of red.
 
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Cloned4Life

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The issue with the colors has nothing to do with sweat or lighting. The football team has an Elite contract with Nike - meaning we get exactly what we want from them in terms of color. Only football has this Elite contract. The other athletic teams have it the same way that they always did - tell Nike you want this color and Nike will pick the most generic color that have that is close to it. With our old color scheme, we'd tell Nike we wanted "Cardinal," and Nike would send us back their most generic Red color, which was bright and McDonald-esque. Now, we tell them our shade of Cardinal is darker, so when we order new uni's in any sport, they send us back a generic Maroon color. Whereas the football team gets the accurate shade of Cardinal. It sucks, its B.S., and I don't understand AT ALL how Nike can make uniforms for the same school in one color in one sport and another color in another sport, regardless of "contracts." It's ridiculous.

I think a lot of the issue stems from the fact that we now have TWO shades of Cardinal - a brighter shade (which is still "darker" than the old Cardinal), and the deep/dark shade. There is absolutely NO consistency anywhere when it comes to applying these two shades...
 

aeroclone

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jbhtexas

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Oct 20, 2006
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It sucks, its B.S., and I don't understand AT ALL how Nike can make uniforms for the same school in one color in one sport and another color in another sport, regardless of "contracts." It's ridiculous.

Precisely.

Why does ISU have to buy all uniforms from Nike? Is Nike the only company in the world who makes uniforms? If Nike can't make the other uniforms in the colors ISU wants, then maybe ISU needs to buy those uniforms from somebody who will. I thought the customer is always right???
 

cybsball20

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Nov 26, 2006
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Precisely.

Why does ISU have to buy all uniforms from Nike? Is Nike the only company in the world who makes uniforms? If Nike can't make the other uniforms in the colors ISU wants, then maybe ISU needs to buy those uniforms from somebody who will. I thought the customer always comes first???

Because Nike pays us to wear thier uniforms... THEY are the customer...
 

jbhtexas

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Because Nike pays us to wear thier uniforms... THEY are the customer...

From ADJP's letter...

The purpose of this letter is to share several updates on the transition. Nike, our equipment provider, has designated the football and men’s and women’s track programs in their “elite” uniform division which means those sport’s uniforms are custom made in the colors we want (for example, what is being worn by the football team this season).

ISU needs uniforms.
Nike provides uniforms.
That makes ISU the "customer", and Nike the "vendor".

Whether or not ISU is a "paying" customer is another story...

My sweetie bought me a cardinal I-State Nike shirt for my birthday last month. From what I can tell, the color is perfect. It's not OU crimson, or aTm maroon (both of which are in plentiful supply around here), or McDonald's red, or NU red, but ISU cardinal. How hard can it be to get the correct color for the other uni's? As another poster pointed out, this generic color thing for the non "elite" sports is stupidity that shouldn't be tolerated.
 
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cybsball20

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Nov 26, 2006
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ISU needs uniforms.
Nike provides uniforms.
That makes ISU the "customer", and Nike the "vendor".

Whether or not ISU is a "paying" customer is another story...

We are a source of advertising for Nike. They get to choose how much effort they want to put in their advertising. They pay us...
 

Tornado man

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Sep 16, 2007
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From ADJP's letter...



ISU needs uniforms.
Nike provides uniforms.
That makes ISU the "customer", and Nike the "vendor".

Whether or not ISU is a "paying" customer is another story...

Well, I'm confused, after reading Jamie's letter, for uniforms other than football and track, why we have to order the "cardinal" color. It's so dark. Not Iowa State at all. Why don't we just order a Nike shade of red that's brighter???
 

Ames

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From ADJP's letter...



ISU needs uniforms.
Nike provides uniforms.
That makes ISU the "customer", and Nike the "vendor".

Whether or not ISU is a "paying" customer is another story...
I'd say at the point where ISU says we will wear nothing but Nike, ISU receives money, and our teams become walking Nike ad spots then ISU is the vendor. ISU offers the product of advertising.
 

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