Just thought of an idea related to "Stripping the Stadium" or Card Sections as we use to call them that might benefit the crowd, sponsors, the athletic department, and the school.
They main idea is that sponsors (such as Hickory Park, Taco Bell, Busch Lite, Wing Stop, other schools, etc.) could purchase strategically-colored bibs that could be placed on each seat before the game. The bibs could contain the name of the sponsor and promotional items such as coupons, discounts, or upcoming events, in small print of course. When the patron gets to their seat, tie on the bib and BAM we're done.
The Athletic Department could control the process by charging sponsors enough to cover bib design, production costs, set-out costs, additional clean-up costs, and a little margin.
To get the school involved, some design or arts class could take on the responsibility for designing the stadium images and producing the bibs. The Business school could set up an on-going organization using the marketing department to provide live experience selling the service to sponsors and/or other schools.
To get the crowd involved, during pre-game you could have the announcer call out sections to show their stuff to be seen on the jumbotrons. That way everybody gets to see themselves on the big screens and see the resultant larger image they are a part of.
