Maybe after bcs saga this year, we will add one team and do that 11 team b10 thing. Don't think it will really happen, but would kill the CCG and give the 4 non cons that some want plus kill some south schools off our schedule every so often.
I don't think that's what he (or she) is indicating, but if so, it's a silly reason to add a team. I doubt that the Big 12's TV partners give a rat's *** about potential market share; they want to capitalize on what already exists. And even if they did, it's plausible that UCF/USF/E.Carolina/teams that are playing well and are in parts of the country that are rapidly expanding would be less-risky targets than Tulane.
But for the sake of Tulane, why do you think that Iowa with 3 million people can support two major universities but Louisiana with 4.5 million(and a hell of a lot better athletes) can't?
Because Iowa doesn't have an NFL team. Let alone a popular NFL team.
What happened to their old stadium?