BIG XIII payout this summer

[StPaulCyclone]

Show me one journalist that has underwritten and understands net revenue per school after debt service. I hope there is one, but I will be surprised if it exists. The media wants to present that the big 12 is in last place.

Yup. They always did it when the B12 had ten schools too. The conference was last in total revenue but 3rd in per school revenue. The unequal number of schools in conferences allowed for lazy journalists or ones with an agenda to push a narrative that kept B12 down or proped up other leagues. Same goes for when media outlets have constantly shown graphics like number of ranked teams, bowl teams, NCAA tournament teams and on and on and on versus percentage of teams. From a percentage standpoint, the B12 always fairs well or leads conference comparisons but that doesn’t fit the narrative or some media outlets are too dumb to balance out the unequal number of teams in conferences.

 

[isucy86]

How is total revenue the conference generated not true? Wanting to frame it as per school is how you want to spin the “truth”, no?

Total revenue doesn't mean much when each conference has a different # of schools. Just natural- more teams means more inventory means more advertising $ for the networks. The most important figure is what each school is receiving. After all, that's why realignment has been happening over the last decade.

So while total revenue reported is factually correct. It's lazy reporting to not also report what each school is receiving. Total revenue is only 50% of the story.

 

[Cloneon]

Total revenue doesn't mean much when each conference has a different # of schools. Just natural- more teams means more inventory means more advertising $ for the networks. The most important figure is what each school is receiving. After all, that's why realignment has been happening over the last decade.

So while total revenue reported is factually correct. It's lazy reporting to not also report what each school is receiving. Total revenue is only 50% of the story.

Slight correction. More teams doesn't necessarily equate to more revenue if there's a significant apathetic fan-base among the lower tiered schools in the conference. I think the media companies understand that which is what has kept our media package per school respectable. I think equality top-to-bottom makes for a much more engaged conference fan-base. Let's face it, top-to-bottom the B12 has been the most competitive with few teams actually being cellar dwellers year to year anymore.

 

[Cyclad]

This is not correct. We are not the least payout per program. The ACC and PAC 12 were both lower. You have to remember the new 4 programs didn’t receive a full payout.

Understood
But, per the article:
B10 - 880M
SEC - 853M
ACC - 707M
P12 - 604M
B12 - 510M
This is ultimately what is available to split up, and eventually all will get an equal share.
As we know B10 and SEC will see a massive increase soon. Of course P12 is gone.
I see our disadvantage increasing in a pay for play environment. Again, I suspect we all know that.

 

[WISCY1895]

Understood
But, per the article:
B10 - 880M
SEC - 853M
ACC - 707M
P12 - 604M
B12 - 510M
This is ultimately what is available to split up, and eventually all will get an equal share.
As we know B10 and SEC will see a massive increase soon. Of course P12 is gone.
I see our disadvantage increasing in a pay for play environment. Again, I suspect we all know that.

Texas has the largest athletic budget in the country and that didn’t translate to them kicking the leagues ass every year. The ACC is still a mess. The Big 12 needs to hold together and look to strike when they see blood in the water

 

[isucy86]

Understood
But, per the article:
B10 - 880M
SEC - 853M
ACC - 707M
P12 - 604M
B12 - 510M
This is ultimately what is available to split up, and eventually all will get an equal share.
As we know B10 and SEC will see a massive increase soon. Of course P12 is gone.
I see our disadvantage increasing in a pay for play environment. Again, I suspect we all know that.

Interesting article about Pac12 media money. Looks like only $396M of the $604M went to the 12 schools or around $33M per school. Which was $3M less than the prior FY.

Pac 12 Media $

And per the CBS article, although the ACC made almost $200M more than Big12. The per school payouts were $44.8M (ACC) vs. $44.2M (Big12).

CBS on Totals & Per School

 

[2speedy1]

Things are wonky this year because of the new teams added to the old contract, that did not include any increase or pro rata for them.

 

[RustShack]

Slight correction. More teams doesn't necessarily equate to more revenue if there's a significant apathetic fan-base among the lower tiered schools in the conference. I think the media companies understand that which is what has kept our media package per school respectable. I think equality top-to-bottom makes for a much more engaged conference fan-base. Let's face it, top-to-bottom the B12 has been the most competitive with few teams actually being cellar dwellers year to year anymore.

More teams equals more games, which is in this situation more total revenue. A 10 team big12 was typically last in total revenue, but always top 3 in revenue per school.

Obviously conferences with more schools and more games are going to have more total to distribute.

 

[Cyclad]

Things are wonky this year because of the new teams added to the old contract, that did not include any increase or pro rata for them.

This might be wrong - but I think we turned down the pro rata

 

[2speedy1]

This might be wrong - but I think we turned down the pro rata

There was no pro rata in the old contract so this years with the first 4 new teams, makes it wonky. This is part of the old contract that we are still being paid currently. This years payout takes a bit out of everyone's distribution to give the new adds, (BYU, Cinci, UCF, Houston) partial payment.

With the Pac4 we took a lower pro rata for the last 2 adds, as Fox did not want us to take 4, only 2 so we let them out of the last 2 for their portion of the Pro Rata. That is the new contract that hasnt started yet.

 

[mred]

Always appreciate your ability to pull the numbers together and tell a story with data.

P.S. In a rare moment of missing a detail, you didn't include Missouri in the list of the old Big 8.

 

[HouClone]

There was no pro rata in the old contract so this years with the first 4 new teams, makes it wonky. This is part of the old contract that we are still being paid currently. This years payout takes a bit out of everyone's distribution to give the new adds, (BYU, Cinci, UCF, Houston) partial payment.

With the Pac4 we took a lower pro rata for the last 2 adds, as Fox did not want us to take 4, only 2 so we let them out of the last 2 for their portion of the Pro Rata. That is the new contract that hasnt started yet.

So the $31.7 million each reported before the 4 Pac teams is now about ~$30 million each?

 

[2speedy1]

So the $31.7 million each reported before the 4 Pac teams is now about ~$30 million each?

Yeah, from what I have seen, that is about right. But no one has released the actual number, they are keeping that under wraps. The way it was said is they didnt want to force the Pro Rata on Fox to hopefully keep good will for future negotiations and/or further expansion. And it was stated it was only a small reduction when spread across all members, so everyone was able to agree and accept it.

The big thing moving forward is there is also an option to add another media partner if either ESPN or Fox refuse their Pro Rata share. So if we expand say with 4 more ACC teams, and either of the current members decide they dont want to pay the Pro Rata, we are able to shop for another partner. Which could be just enough content for a new partner to dip their toe in, like Amazon, Apple etc, or add another game to their coverage like CBS. Similar to what CBS and NBC did with the B1G.

 

[1SEIACLONE]

Yeah, from what I have seen, that is about right. But no one has released the actual number, they are keeping that under wraps. The way it was said is they didnt want to force the Pro Rata on Fox to hopefully keep good will for future negotiations and/or further expansion. And it was stated it was only a small reduction when spread across all members, so everyone was able to agree and accept it.

The big thing moving forward is there is also an option to add another media partner if either ESPN or Fox refuse their Pro Rata share. So if we expand say with 4 more ACC teams, and either of the current members decide they dont want to pay the Pro Rata, we are able to shop for another partner. Which could be just enough content for a new partner to dip their toe in, like Amazon, Apple etc, or add another game to their coverage like CBS. Similar to what CBS and NBC did with the B1G.

A long ways from the $50 million you were talking about, and the rate did not increase as you projected it would.

 

[Cyclonsin]

Oh, for ****'s sake...

 

[HFCS]

Didn't want to start a new thread about it...but both Two Guys Named Chris and Murph and Andy have been quite certain at various times over the past few weeks that the Big 12 is only going to have 14 teams while the SEC and Big Ten will be much larger at 16 and 18.

M&A did correct themselves.

Having 16 teams is going to help perception. We never got credit for the most bowl wins and/or NCAA bid/wins per capita sitting at just 10 teams when all the other conferences were at 12, 14 and 15 teams.

I actually think we should eventually expand to whatever # the SEC and Big Ten settle in at. 16 is ok for now though. It's simply a question of how horrible people are at math, basic percentages, and even just counting.

14 - 2 + 4 = 16

That's almost impossible for most people. I really can't be sure if it's the math, not knowing we had 14, or not knowing we lost 2 and added 4.

When even our local media has no clue, just imagine how willfully ignorant Big Ten/SEC media homers outside the Big 12 footprint are.

 

[2speedy1]

A long ways from the $50 million you were talking about, and the rate did not increase as you projected it would.

OMG!......Im talking about only the media deal portion, here. You realize there are a lot more than that in the total payout right!!!!!

And it did increase, only because of the old contract, and having to pay the new members out of our share, it didnt increase per school like it would have.

You are blocked just like your other id.

 

[ClubCy]

Didn't want to start a new thread about it...but both Two Guys Named Chris and Murph and Andy have been quite certain at various times over the past few weeks that the Big 12 is only going to have 14 teams while the SEC and Big Ten will be much larger at 16 and 18.

M&A did correct themselves.

Having 16 teams is going to help perception. We never got credit for the most bowl wins and/or NCAA bid/wins per capita sitting at just 10 teams when all the other conferences were at 12, 14 and 15 teams.

I actually think we should eventually expand to whatever # the SEC and Big Ten settle in at. 16 is ok for now though. It's simply a question of how horrible people are at math, basic percentages, and even just counting.

14 - 2 + 4 = 16

That's almost impossible for most people. I really can't be sure if it's the math, not knowing we had 14, or not knowing we lost 2 and added 4.

When even our local media has no clue, just imagine how willfully ignorant Big Ten/SEC media homers outside the Big 12 footprint are.

I am regularly shocked at how much extremely common knowledge is incorrectly stated on CF, KXNO, and IE podcasts by people who get paid to cover sports. Made me want to pull my hair out that cw and Hassel had no idea how many teams the Big 12 would have in less than 30 days from now.

 

[HFCS]

I am regularly shocked at how much extremely common knowledge is incorrectly stated on CF, KXNO, and IE podcasts by people who get paid to cover sports. Made me want to pull my hair out that cw and Hassel had no idea how many teams the Big 12 would have in less than 30 days from now.

I guess you could call it "triggered" but this headline for the past 15ish years absolutely kills me.

"ACC and Big 12 Lead With 7 NCAA Tournament Bids"
(then article completely ignores how 7/10 is WILDLY better than 7/15)

 

[Cyclonsin]

I am regularly shocked at how much extremely common knowledge is incorrectly stated on CF, KXNO, and IE podcasts by people who get paid to cover sports. Made me want to pull my hair out that cw and Hassel had no idea how many teams the Big 12 would have in less than 30 days from now.

It didn't bother me that Hassel didn't know - neither his full time gig nor fandom require him to be familiar with the Big XII and he readily admitted that he didn't know. But for CW to cite incorrect information instead of just owning that he didn't know was embarrassing.

Reminded me a lot of when they broke down ISU's possible path to the FB CCG last fall and a few other instances since then. It's ok to say you don't know and let Matty VanStats look it up quick.