Side question: Any idea how much ISU makes on 3rd tier rights? I can't imagine its much.
Side question: Any idea how much ISU makes on 3rd tier rights? I can't imagine its much.
Side question: Any idea how much ISU makes on 3rd tier rights? I can't imagine its much.
This says $4 million give or take
https://cyclonefanatic.com/forum/th...what-are-the-revenues-from-cyclone-tv.216956/
Explains why Big 12 slow to expand?
My only question would be about the averages in the Big10. Are Rutgers and Maryland still receiving partial disbursements? That may skew the numbers slightly, but still good news for the Big12.
The bigger point is that the perceived gap between the BIG and BIG 12 is not nearly as wide as many people think. With your numbers, the gap between Iowa and ISU is $3.3 million...perhaps even less if the 3rd tier numbers are greater."Third tier rights" is a loaded description. The term used to mean the low end of a league's football and basketball inventory, but also a laundry list of radio, marketing, in-stadium advertising.
B10 schools and nearly every other school sell their radio/marketing/advertising to outside parties. Iowa is making something around $7M this year as part of their $113M Learfield contract.
http://www.thegazette.com/2011/09/0...ts-athletics-department-more-than-5-8-million
ISU is in the middle of a 13 year/$53M contract, probably making around $4M this year.
http://www.thegazette.com/2011/09/12/iowa-state-would-pay-big-penalty-if-marketing-contract-appealed
The B12 teams do typically hold one football game and few basketball games to sell on their own. ISU probably brings very little in for these rights. The existence of these rights is the underpinning of the existence of their Mediacom channel. I don't think ISU discloses what they make from Mediacom, so it is probably low. Visibility is the best thing they get out of it.
Teams like Texas and OU are making good money on their 3rd tier football and basketball games. But comparable B10 schools like Michigan and OSU are making ridiculous amounts of money on their 3rd tier deals.
All in all, I'd guess that B12 3rd tier football/basketball inventory earns schools an average of $1M+ a year.
Teams like Texas and OU are making good money on their 3rd tier football and basketball games. But comparable B10 schools like Michigan and OSU are making ridiculous amounts of money on their 3rd tier deals.
All in all, I'd guess that B12 3rd tier football/basketball inventory earns schools an average of $1M+ a year.
"Third tier rights" is a loaded description. The term used to mean the low end of a league's football and basketball inventory, but also a laundry list of radio, marketing, in-stadium advertising.
B10 schools and nearly every other school sell their radio/marketing/advertising to outside parties. Iowa is making something around $7M this year as part of their $113M Learfield contract.
http://www.thegazette.com/2011/09/0...ts-athletics-department-more-than-5-8-million
ISU is in the middle of a 13 year/$53M contract, probably making around $4M this year.
http://www.thegazette.com/2011/09/12/iowa-state-would-pay-big-penalty-if-marketing-contract-appealed
The B12 teams do typically hold one football game and few basketball games to sell on their own. ISU probably brings very little in for these rights. The existence of these rights is the underpinning of the existence of their Mediacom channel. I don't think ISU discloses what they make from Mediacom, so it is probably low. Visibility is the best thing they get out of it.
Teams like Texas and OU are making good money on their 3rd tier football and basketball games. But comparable B10 schools like Michigan and OSU are making ridiculous amounts of money on their 3rd tier deals.
All in all, I'd guess that B12 3rd tier football/basketball inventory earns schools an average of $1M+ a year.
"Third tier rights" is a loaded description. The term used to mean the low end of a league's football and basketball inventory, but also a laundry list of radio, marketing, in-stadium advertising.
B10 schools and nearly every other school sell their radio/marketing/advertising to outside parties. Iowa is making something around $7M this year as part of their $113M Learfield contract.
http://www.thegazette.com/2011/09/0...ts-athletics-department-more-than-5-8-million
ISU is in the middle of a 13 year/$53M contract, probably making around $4M this year.
http://www.thegazette.com/2011/09/12/iowa-state-would-pay-big-penalty-if-marketing-contract-appealed
The B12 teams do typically hold one football game and few basketball games to sell on their own. ISU probably brings very little in for these rights. The existence of these rights is the underpinning of the existence of their Mediacom channel. I don't think ISU discloses what they make from Mediacom, so it is probably low. Visibility is the best thing they get out of it.
Teams like Texas and OU are making good money on their 3rd tier football and basketball games. But comparable B10 schools like Michigan and OSU are making ridiculous amounts of money on their 3rd tier deals.
All in all, I'd guess that B12 3rd tier football/basketball inventory earns schools an average of $1M+ a year.