Baylor isn't exactly doing the Big 12 proud in their BCS bowl representation. They're returning some of their ticket allotment. I don't want to hear any excuses about UCF being a poor opponent either. ISU sells that many tickets to low end bowl games. The ISU ticket demand for a BCS bowl would be off the charts, regardless of the team or destination.
http://collegefootball.ap.org/article/baylor-return-more-5k-unsold-bowl-tickets
http://collegefootball.ap.org/article/baylor-return-more-5k-unsold-bowl-tickets