Agree that they don't want people to just subscribe for the season. I feel that this occurs naturally as more content is added.It’ll eventually be season long subscriptions for each sports league. Sunday ticket, MLS pass, etc will be the only way to watch.
I used to only subscribe to ESPN+ for FB/MBB seasons. But I didn't drop this year because I can watch PGA golf morning rounds. ESPN+ also shows a weekly MLB game.