Jamie Pollard pens letter to fans detailing financial ramifications in event fall sports are canceled

The following is the complete text of a letter released by Iowa State Athletics Director Jamie Pollard on Monday on

July 13, 2020

Dear Cyclone fans,

There has been significant conversation about the prospects for a 2020 college sports season and the impact such a decision would have on the future of intercollegiate athletics.

I feel it is imperative and timely to clarify the reasons why we are doing everything in our power to try and safely play college sports this fall.

Some people have incorrectly framed the issue as safety versus revenue generation. The simple fact is that reality lies somewhere in the middle. As leaders, we remain committed to safety first. As I outlined in my letter on June 25, 2020, we are working hard to develop and implement mitigation strategies to reduce the risk to players and fans at events this fall. More details about these plans will be provided in the near future. 

We must also be cognizant of the absolute need to generate revenues to sustain our long-term operations. We felt it was important to be transparent about the financial realities in college athletics today to add some context to the discussion. Although I am most-familiar with our financial situation, many peers have shared similar stories in regards to their financial projections.

The Iowa State athletics budget does not include any state or university funding and relies mainly on television revenues, private donations and ticket sales. If those revenues decrease dramatically or are eliminated, we will have unfunded financial obligations.  The remedies to having unfunded financial obligations are significant and would require us to explore options that may include operational reductions or eliminations, layoffs, and even elimination of sport programs.

Our $86M annual departmental budget is broken down between fixed and variable costs.

FIXED COSTS                                    VARIABLE COSTS

Salaries                        $30M               Sport Program Operations                $12M

Debt Service                 $10M               Academic, Medical & Nutrition           $7M         

Scholarships                   $9M              Facilities & Events                                $6M                    

Utilities/Other                 $6M                 Administration                                    $6M

Total Fixed Costs        $55M               Total Variable Costs                      $31M

If we are unable to play sports this fall, the athletics department would incur approximately $40M in unfunded expenses in the next six months.  I am working closely with President Wintersteen to find innovative contingency plans to address the difficult challenges presented if these projections become a reality.  However, the truth is that there are significant financial impacts being felt across the university and the state that limit our options. The university’s revenue loss for its educational fund for FY21 is more than $41 million. Since the start of COVID-19 through August 23, 2020, the university’s revenue losses and costs are estimated to be an additional $73 million.  Furthermore, state agencies, including the university and its departments, are not allowed to incur debt for operating expenses.  

The financial impact we are facing stretches beyond our department and its employees. The ramifications would also be devastating for the state, university and local community. Many residents and area businesses rely upon our events for their economic survival.

In addition, the financial disruption caused by not having a football season would have an overwhelming negative impact on the safety and well-being of the 475 student-athletes we support. The revenue generated by the department is necessary to provide the academic, medical, nutritional and athletic support that is relied upon by our student-athletes.  

This is why we are so committed to trying to find a solution to safely play college sports.  We understand there are serious health considerations that are implicated by moving forward with sports.  However, we are confident that our department can provide a safer environment for the athletes in Ames, where they are motivated by their teammates and competition to modify their social behavior. We also feel confident that our mitigation efforts can reduce the risk for fans at Jack Trice Stadium. We will be transparent about these efforts so fans can evaluate and choose for themselves whether they are comfortable attending games or not.

While we cannot eliminate all of the risk associated with athletic competition, under current conditions we believe that moving forward with fall sports can be accomplished.  We understand that the COVID-19 pandemic presents a constantly changing decision-making environment and changing health and safety conditions may not allow sports to proceed.  This is why it is so important to discuss and develop contingency plans should the pandemic worsen.  

In the last six weeks, our football team and medical staff have proven how we can successfully combat the COVID-19 virus if we collectively commit to the necessary precautions. Since the football team returned to campus in early June for voluntary workouts, we have recorded just three positive cases among 160 football players and staff.

However, in order to continue to support our student-athletes in the required manner and keep them safe, we must generate funds to pay for the personnel and costs associated with these services. If there is no football this fall, the traditional financial support for those services would not be available.

Some people have suggested that we should simply play fall sports in the spring when the challenges of COVID-19 could be reduced. Unfortunately, there are no guarantee things will improve in the spring and there are numerous hurdles to overcome. The most-significant challenge is committing another six months of operational costs (roughly $40M in our case) for the fall semester with no revenues to cover those expenses.

The purpose of this letter is not to lobby for support or discredit anyone fearful of COVID-19. It is, instead, to enlighten you about the issues of health and finance that we are balancing. Our efforts are laser-focused on developing a plan for the fall sports season that is safe for our teams and fans and can generate enough financial support to sustain our athletics program.

We appreciate your continued support and understanding. I can promise you that our staff is exploring every option with the hope that we can find solutions. Iowa State University prides itself on innovative thinking and we are being put to our greatest test right now.

Go Cyclones!


Jamie Pollard

Jared Stansbury


Jared a native of Clarinda, Iowa, started as the Cyclone Fanatic intern in August 2013, primarily working as a videographer until starting on the women’s basketball beat prior to the 2014-15 season. Upon earning his Bachelor’s degree in Journalism and Mass Communication from Iowa State in May 2016, Jared was hired as the site’s full-time staff writer, taking over as the primary day-to-day reporter on football and men’s basketball. He was elevated to the position of managing editor in January 2020. He is a regular contributor on 1460 KXNO in Des Moines and makes regular guest appearances on radio stations across the Midwest. Jared resides in Ankeny with his four-year-old puggle, Lolo.