So Hy-Vee tried the following:
-Selling shoes
-Selling designer clothing
-Attaching a Hy-Vee fitness Center
-Branding their own restaurants
-partnering with a celebrity when their branded restaurants failed
-Paid Patrick Mahomes a ton of money
-Tried to film a Bachelor-style reality show in their stores (seriously, who green lit this…)
Before realizing that people only want reasonably priced groceries with helpful, cheerful employees like they had been doing for the previous 50 years??
EVERYONE knew this yet some moron CEO somehow got away with trying all of that BS. And now they have to beg for people to come back. LOL.