I think apple did. That was when Utah said their data says they should get 50MM instead of the 20MM offer and the LA schools smiled and said thanks for the excuse to leave.Didn’t they make an offer for the PAC12? I thought that was one of the offers they declined.
I don’t see cable (streaming bundles) being a major player by the time the contracts come up again. They are losing subscribers at rates that are unsustainable for that model. Sports are the only thing keeping them afloat already. I see the sports providers going independent and pushing everything to a subscription model.