I like that they've gone back to the old-school symmetrical lines within the circle, but am not a fan of the new font. Makes it look kind of like an oil/gas sign IMO. Thoughts?
New Pepsi Logo
- Thread starter Gonzo
- Start date
1898-1904 looks like a horror movie promo.
I love looking at logos that the evolution of logos. The 1950 - 1986 logo awesome as was the logo following it. I like the new logo as far as the circle and inside it...but don't like the black and dark blue stuff around it!
The line connecting the p and c is definitely an evil mouth
Pepsi is the best tasting drink there is. Prove me wrong.
Not sure but it seems like maybe the blue circles aren't a part of the actual logo, or maybe just won't be on cans?
Not sure but it seems like maybe the blue circles aren't a part of the actual logo, or maybe just won't be on cans?
Much cleaner! I like it...
I'll never understand how Coke is so widely regarded as superior.
I would have guessed that '87-97 logo to have started sooner and lasted longer than it did. I'm probably overweighting it because I was growing up then, but that to me is by far the most iconic of their logos.
Actually the 1909-1949 logo is wrong.
There was a version up to about 1951 that was more detailed script with a colon ( : ) between Pepsi and Cola. After about 1952 is when the logo they're showing for 1909-1949 is when that simplified script logo was used. Up into the mid 70's or so.
The one shown as 1950-1986 came in around 1960.
Interesting to note that Pepsi used red/yellow (Cardinal and Gold?) in their advertising in the 30's and early 40's. After the beginning of WWII they used the now common red-white-blue, as it was more in keeping with supporting the US war effort.
I was a big-time Pepsi paraphernalia collectable for about 20 years. They're getting better at it but I used to see Pepsi product/signage placement in period-set movies that were incorrect (too new) for the setting of the movie.
Not sure how they got this so wrong.
That said, I do like the updated/new logo!
There was a version up to about 1951 that was more detailed script with a colon ( : ) between Pepsi and Cola. After about 1952 is when the logo they're showing for 1909-1949 is when that simplified script logo was used. Up into the mid 70's or so.
The one shown as 1950-1986 came in around 1960.
Interesting to note that Pepsi used red/yellow (Cardinal and Gold?) in their advertising in the 30's and early 40's. After the beginning of WWII they used the now common red-white-blue, as it was more in keeping with supporting the US war effort.
I was a big-time Pepsi paraphernalia collectable for about 20 years. They're getting better at it but I used to see Pepsi product/signage placement in period-set movies that were incorrect (too new) for the setting of the movie.
Not sure how they got this so wrong.
That said, I do like the updated/new logo!
Agree, I was surprised to see that asymmetrical thing has been around since 2008.
I kind of wish they'd have brought back a little bit of the sky blue from '87-'97, somewhere.
Holy cow on that 1898 logo. Is that with cocaine, or just drawn under the influence of it?
Nope. The undisputed champion is water.
Water sucks, it really really sucks.
