“The athletic reports that CBS and NBC, new partners with the Big Ten, are paying $350 million annually for their media rights package.
That said, the deal is backloaded, as CBS' current deal with the SEC runs through the 2023 college football season. Because of that, the network will have a limited number of games it can broadcast before ramping up coverage in 2024.
Per the Action Network, Big Ten schools will receive the same distribution in 2023-24 as it will this year, roughly $60 million per school. The payout will increase slightly in the second year of the deal before it jumps to roughly $100 million per school, annually, starting in 2025. That's based purely on the media deal and does not include revenue from making the College Football Playoff, bowl games or NCAA Tournament.”