You’re still looking at college athletics on May 19th, 2026 all wrong. Brand power would not diminish based on wins and losses. Brand power is history + fan support, i.e., ratings. Look at Nebraska. Look at the doldrums Harbaugh (Stalions) got Michigan out of. bama’s recent downturn made their fans more engaged and desperate. From a revenue standpoint there was no issue with the brands, the teams just weren’t winning. It’s only about money—more specifically, not having to share it. Would you rather finish 28th in the NFL lite, or be in the FCS or some equivalent? Besides, Ohio State thinks they can beat Georgia, bama, Texas, etc. every season, so why would they reject a league modeled after the NFL just because they’d play more good teams? Every roster that’s already outstanding would be even better, as there wouldn’t be any Iowa States stealing diamonds in the rough. So if you’re one of the select few, you figure you can only stand to gain from the culling
Indiana is still very, very much the exception, not the rule. That the stars aligned before all hell breaks loose is great for them. But, really, it doesn’t even matter if there are other dormant Indianas out there, because once the P2 start moving everyone will be left behind, even if they were one season away from breaking out