Maybe, the point is that they get to choose that they're going to spend their money on it, get something in return, and the AD gets $X in profit.You mean that is a horrible return on their money spent, considering that you can buy a 12 pack for the same amount. But hey, I don't give a crap either way. If folks can't sit through a game without drinking beer, I have no problems with them shelling out ridiculous money.
Maybe JP, the President and the general counsel aren't concerned about about the budget shortfall, and we don't actually need more profits, which is good news. It's just interesting because they also raised donation requirements, passed on sales tax and increased ticket prices.
