My guess is the Pac 10 is trying to pull off a MLS type deal. 100% digital with the option for games to be picked up on traditional media if that media pays. Say ESPN wants Oregon vs Utah, they can get it if they pay Apple.
Amazon was willing to put bid other networks on the Big 10 deal so the money is probably there. That said, ESPN/Fox will be desperate to keep the Big 12 if the PAC 10 goes digital
The PAC Network failure doesn’t suggest the PAC has the type of following needed for that imo, and a Big 16 would get even more. Although the existing PACN infrastructure nice for Apple/Amazon
Going that route would be interesting for Yormack- he should be able to then work with ESPN and Fox to instead offer a few PAC schools similar money and way better exposure as part of Big 16 that now has less competition for viewers in late night, and now two networks not committing anything to PAC (and BIG in ESPN’s case). In some ways it makes certain Big 12 gets all “the rest” of upfront linear money and exposure. Part of ESPN’s low PAC offer was PAC getting most of ESPN+ budget and filing up ESPN+, so even more left for B12 if PAC goes all digital elsewhere
Imo the PAC being so delusional and butthurt about being the weakest conference that they jump to all digital to avoid being totally removed is a big win for Big 12. There isn’t room for all 5 conferences on linear, so if they want to gtfo, that’s great. We’ll take the late night spot and what’s left elsewhere, plus ESPN’s digital, and offer more exposure and money to flip a couple PAC