A co-worker of mine who made considerably less money than I do was all over Aldi's so much so that she made me want to check it out. I had to ask where it was because even though I had driven past it several times in the past, I had no idea it was there.
From the moment I stepped out of the car and noticed their shopping cart retrieval system where you had to stick a quarter in a slot to release a cart, I was convinced this is not the place for me. I went in the store anyway, and it looked like the kind of place where it would not be unusual to find rats running down the aisles.
I looked around anyway, at all the off brands, brands I'd never heard of and bulk nonsense, and decided to put a few things in my basket anyway, then I turned the corner and headed down an aisle that led toward checkout and the door, and the line must have been 10 deep at the checkout counter where the one employee in the whole store was working. So I put my items back on the shelf, wheeled the cart out the door and retrieved my quarter and left.
This was a relatively small Aldi's. They're building a giant new Aldi's considerably closer to where I live and I may check it out if they ever complete it.