That's funny because that is the other word I thought of as I posted that.It's 2nd to "literally".
That's funny because that is the other word I thought of as I posted that.It's 2nd to "literally".
Newsflash. People getting in shape are not their target audience. That would be women with high income house holds and selling them fancy houses, good looking people, etc.
The ad is not offensive at all, but as you point out, does illustrate what Peloton sells.
I don’t think they’ve missed the mark too badly. Peloton has fought against being viewed as an exercise equipment company. Imo they’re embracing being a status symbol and “community” for healthy, well-off people.
Also, not many “health” brands advertise with unhealthy people imo. It’s generally inshape people using equipment or consuming things
FIFYGreat. Now i have to google 'model in Peleton ad nude'.
The best part of this post is that it came from a Div 1 athlete. Nice work, Curt!That stuff don't matter. The only reason to exercise to look good.
I thought the ad was silly for two reasons. One, because the woman looked like a model at the beginning and didn't look any different a year later. Yeah, she's really changed. Two, the bike is unbelievably expensive. Sorry, can't buy a Peloton, or a pair of Lexus SUV's for Christmas.
Didn't really think about a guy buying his wife a bike. She probably wanted the bike. Big deal.
We were making fun of this ad on Thanksgiving. Not surprised it went viral.
The ad is not offensive at all, but as you point out, does illustrate what Peloton sells.
I don’t think they’ve missed the mark too badly. Peloton has fought against being viewed as an exercise equipment company. Imo they’re embracing being a status symbol and “community” for healthy, well-off people.
Also, not many “health” brands advertise with unhealthy people imo. It’s generally inshape people using equipment or consuming things
I'm pretty sure what how it works and what it does is make your wife really happy and super hot. At least that's what the ad shows.
If I ever paid well over two grand for an exercise bike it damned well will sit in the most prominent place in our house!I don't think that's who they're marketing to or what they're trying to sell. I don't think I've ever seen an overweight person in any of their ads. I also don't think I've ever seen an ad where the bike is crammed into a corner of the laundry room or a finished basement or attached garage. It's always perched in a goddamn solarium that's bigger than my kitchen or positioned to look out a floor to ceiling window of a city skyline. They sell fantasy, and it's not like they're the only ones doing it so it's hardly worth getting worked up over.
My wife literally asked for this for Christmas
If you can name the product after viewing it is a successful ad.
As for the message, "you've got a year to tighten that up girl otherwise you're out the door," yeah maybe some people would find that off-putting.
Those ads REALLY upset me. Where's the outrage?Oh, I don't know. Every Christmas morning, the first thing I do is look out the window to my driveway to see if there is a brand new Lexus with a giant bow on top. Hasn't happened yet, but I have my fingers crossed for this year.
If I ever paid well over two grand for an exercise bike it damned well will sit in the most prominent place in our house!
I love mine, set a personal record again this morning. It is nice to just go downstairs, turn it on, hop on and have someone tell me what to do. If you decide to get one, I can give you a referral code that will give you $100 in accessories.
My problem with this ad, and other ones like this is they are always in a HUGE house that most people can't afford, and you are trying to sell a bike that costs like 2500 not including the membership per month, and you use an actress that obviously works out before getting this bike. Not many people can relate to that situation.