I would never knock that one. That actually sounds great. Beats a cinnamon roll in my opinion.
Money raising for NIL
- Thread starter dafarmer
- Start date
It probably depends what you consider “managing”. I don’t mean this to be overly technical here but the devil will be in the details.
As I understand it, there will be schools that operate some kind of organization- inside or outside the university - to help arrange these kind of deals. The common example is the deal Audi has with Fareway.
What they are NOT supposed to do is just collect donations and pay it out to players. There needs to be some legitimate business purpose (like advertising) and it’s supposed to be at “fair market value” (which is obviously really squishy).
So you or I acting as an individual could not funnel money to athletes this way. But if you or I owned a business, we could tell the collective we have $X allocated annually for NIL deal with a student athlete.
Not a bad idea. Could put it in CyTown
Absolutely no one does this, yet people act like it's a JP thing. Every ad that features team logo at every level includes revenue to that team.
Audi is a bit of a rare case in that she is recognizable without the ISU gear, but do you really think a Fareway Ad with Audi in her ISU gear is going to be some boon to fandom and revenue at ISU through indirect means? It's free marketing, but I'd say the value is pretty miniscule. People talk about marketing, but I'm trying to think of the person and mechanism by which somebody is going to spend additional dollars at ISU based on the fact that Audi is in a fareway ad with ISU branded gear that they wouldn't have already.
The reality is most college athletes' value comes as an Iowa State athlete. There are a few like Audi, Becht, Tamin that to the typical (non-CF) fan. But the vast majority only have value as Iowa State athletes.
Sorry, but Jamarion Batemon does not have much, if any marketing value. "Rotation player for ISU basketball" sure as hell does.
So people want an AD that already can't hit the rev sharing mark to 1. spend money on people to go help cut deals with companies that are likely already AD donors or donor targets, and 2. forego a cut of the revenue for such deals by allowing athletes to use logos and name of ISU for free, when most athlete's marketing value is dependent on it?
If ISU was hitting the $20M rev share mark, I'd say go for it. It's a nice recruiting tool. Until that point, ISU is costing itself cash that could ultimately go to players.
I'll change my mind if people think this type of support by some rando staff person at ISU and use of logos is the difference in busting open a bunch of six- figure deals for a bunch of athletes that are lucrative enough to get them to ISU despite not being able to meet the $20M rev share limit.
Hard to sell the fanbase on NIL at this time. Why are the fans having to do all the work? The players want the NIL beyond Rev Share, let them find deals!
all this discussion about what is legal and still nothing stopping the big schools from dropping off a duffle bag of cash on the front door steps of a kid just like the "old days". i still cant believe people were/are in favor of this nil. BUT onward. thats the rules now so we as a fanbase/university have to figure it out
they will, its already happening. in the form of not committing to smaller schools, increasing the talent/perception gap
i do want to add, i think alot of the ISU kids made a big mistake entering the portal. a few are already posting "highlight" videos.
i am at the stage where if they are on the fence about rodgers or ISU, leave. do not take them back unless it is for pennies on the dollar.
i am hoping rather than spending 13mil on the roster, we spend 8 or so, and put 5 in the reserve.
Which of those are Revenue Sharing? I see some "support funds" for various sports (though not football???) but don't see anything that is clearly indicated as Revenue Sharing. "Support fund" could be what gets used to buy uniforms, operations, etc. - not Revenue Sharing.
@brentblum any help here?
Its been pretty well established that every year a very large percentage of athletes who enter the portal are not on a D1 roster the following season. They either go down one or more levels, leave the sport, or are still looking for a spot.
There are going to be a lot of former Cyclones either not playing FBS or not playing football at all next season. That's before NIL discussions take place at all.
For those who like bourbon, the Gridiron Club (Football boosters) has released a signature spirit through a collaboration with Century Farms distillery (owned and operated by ISU alumni).
Since general NIL is currently going towards funding ref share, I think donating to the WeWillFund is the best way to direct donations towards rev share. I didn’t see a FB one either, but the Grid Iron club is a great option if you want to donate directly to the FB program. Perhaps that’s why they don’t have a specific fund. I don’t think there is a way to donate directly to FB’s rev share, but they get the majority anyway.
I don't follow them on social media, just out of curiosity, who posted highlight vids?
I find it interesting because most CFB people nowadays make it sound like a landing spot is already decided (potential tampering?) before a player even announces they're going into the portal.
If our players are posting highlight videos to "entice" programs to come offer them a bag, it's not a good look for them transferring if the landing spot(s) weren't there or as automatic as they thought/were told.
There probably are a lot of landing spots agreed upon between teams and guys. There are also probably lots of interest and soft offers that are discussed but aren’t locked in. Lots of offers out there that are dependent on someone else falling through. Regardless, if they aren’t committed they are probably still trying to fish for the offers they can get.
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But I think the bigger point is 'we' shouldn't have to be the ones making them millionaires. These ADs are making hundreds of millions of dollars. They should be paying for it.
The problem is the disparity in the AD budgets.
And honestly, it’s gotten ridiculous how much is being spent. I saw CPR was making like $1.5m as ISU’s HC when he came on board. Now we got guys making $6-$10m.
OSU spends $28m on coaches alone.
It’s all insane.
That's because there's no agreement like the NFL. It's just a bunch of guys with huge piles of chips at the poker table, bleeding the little guys out of their blinds.
edit: Which btw was always the plan of ESPN and the B1G/SEC.
The ISU Foundation's website is pretty bad IMO as far as promoting We Will. They really need to separate out the We Will fund and other athletic funds from academic. It's probably a stop gap fix to just add the We Will fund to the general fund list in order to accept donations but it needs to be cleaned up.
Here are some of the fund information I got in a Dec email sent to Cyclone Club members:
The Champions Circle, Unrestricted Fund, and We Will Fund are key giving opportunities that directly impact Iowa State Athletics. The We Will Fund supports our coaches in recruiting and retaining top student-athletes to represent the Cardinal & Gold. It helps empower Cyclones on and off the field while keeping Iowa State competitive in the Power 4 landscape. The Unrestricted Fund gives the Athletics Department flexibility to direct resources where they are needed most — whether that’s facility upgrades, student-athlete programs, or other priorities that help the department respond quickly to urgent needs. Lastly, the Champions Circle supports strategic initiatives and long-term priorities, ensuring Iowa State Athletics continues to thrive now and for years to come.
Here are some of the fund information I got in a Dec email sent to Cyclone Club members:
The Champions Circle, Unrestricted Fund, and We Will Fund are key giving opportunities that directly impact Iowa State Athletics. The We Will Fund supports our coaches in recruiting and retaining top student-athletes to represent the Cardinal & Gold. It helps empower Cyclones on and off the field while keeping Iowa State competitive in the Power 4 landscape. The Unrestricted Fund gives the Athletics Department flexibility to direct resources where they are needed most — whether that’s facility upgrades, student-athlete programs, or other priorities that help the department respond quickly to urgent needs. Lastly, the Champions Circle supports strategic initiatives and long-term priorities, ensuring Iowa State Athletics continues to thrive now and for years to come.
The foundation is poor with building a big base on fundraising.
Here is a suggestion from a guy who has to do fundraising at a nonprofit that needed funds. When you start your calls, don’t ask for 5-10k right out of the chute. You know when people graduate and if they have donated in the past. For new people ask for 100 or 250 dollars. Roll them up don’t ask for a chunk right away. Get them used to donating and then make them bigger donors.
