I can tell you that here in Colorado, hardly anyone is even aware of this news today, nor cares. And this is the 17th biggest TV market in the country.
The more this sport becomes non-regional, the less people are going to watch nationally, and then these super conferences will make less money. These contracts make sense now but will they in 5 years? 10?
In 10 years, the top programs in the two super leagues will probably ask themselves again, "why are we carrying this dead weight?" and then break off again to create a super super league. Then the whole cycle will start over again and half of the super super teams will want to break off again. Somebody has to lose these games. And unless a salary (NIL) cap comes into play, there will be perennial losers and winners. Even with a cap, half the country wont watch if their teams arent in the picture.