Campbell and others have cited multiple studies that support that FBS media rights pooling would double/triple revenues for all FBS schools. I have yet to see anybody not affiliated with the SEC, B10, ESPN and Fox dispute otherwise. And anyone with common sense can see what it does for the NFL and NBA.Is there any proof that negotiating a single media deal will lead to a gold rush of revenue for colleges that can't be achieved by other means?
And anyone with common sense that understands past realignment motives (i.e. brand consolidation into ESPN/SEC and Fox/B10) is well aware those motives will continue into the future without the SBA amendment, media rights pooling and rational geographic realignment. And that means 20-30 existing ACC and B12 ADs (including ISU) will see their media payouts at least cut in half at the end of the decade with those ADs being financially destroyed along with G5 schools (with their existing meager payouts) having to cut multiple sports.
And that justifies the ongoing Fed regulation efforts to prevent it.