There's still parity built into other leagues. The current CFP has no parity. Also, 'pre-qualifications' need to be established and NOT be messed with. NOT just ratings, because 'ratings' are consistently altered to fit the narrative. I say, play their hand. If they want their own circle jerk, so be it. IMO it'll fail miserably and in 10 years they'll be on the outside looking in. Don't give them the upper hand. Time for Yormark and the other P conferences to play hard ball and get a powerful third media giant.