It's not like we're trying to get equal revenue sharing from schools' donors (T. Boone Pickens) or states' support. 1st and 2nd tier equal revenue should be sufficient for maintaining a strong overall conference. Consider 3rd tier rights the same as alumni donations -- each school gets what they can.
It's sad enough that TV money from football is the primary source of revenue for many/most/all? schools in BCS conferences.
It's sad enough that TV money from football is the primary source of revenue for many/most/all? schools in BCS conferences.