Ol' Stew of course chimes in:
Ol' Stew of course chimes in:
Usually. Do you?Do you vote?
It would be good to see some more concrete numbers for Pac 12 and Big 12. On one hand, the Big 12 should obviously be much better off. On the other hand, if the Pac 12 and ESPN are hundreds of millions off, that could signify a lesser value for both.
As more bidders get legitimately engaged (e.g. Amazon), the “off” number will be greatly reduced, especially with an expanded B12 package.It would be good to see some more concrete numbers for Pac 12 and Big 12. On one hand, the Big 12 should obviously be much better off. On the other hand, if the Pac 12 and ESPN are hundreds of millions off, that could signify a lesser value for both.
Yeah but when you look at the SEC and Big Ten numbers compared to the top Big 12 numbers this year, you already see a very noticeable difference.The BYU and Baylor game had record viewership in the late window. That's all you need to know on TV payout futures
Your avatar makes me want to block youStew never disappoints.
I blocked myself years ago.Your avatar makes me want to block you
Ol' Stew of course chimes in:
I think the big12 will be fine but that record number with 2 ranked teams playing was still barely over 2 million. I don't care how many times pac12 writers talk about the late window on Saturdays but when the record is that small it really cant be that valuable to networks.The BYU and Baylor game had record viewership in the late window. That's all you need to know on TV payout futures
2 million watching ads vs 10 million watching something on DVR and skipping ads is still a pretty big deal. However, that 2 million is miniscule by comparison to the 8-10 million that will watch an SEC or Big 10 game on Saturday. The top Big 12 game usually gets ~4 million if I recall correctly. Could be way off, but the point stands.I think the big12 will be fine but that record number with 2 ranked teams playing was still barely over 2 million. I don't care how many times pac12 writers talk about the late window on Saturdays but when the record is that small it really cant be that valuable to networks.
Defiantly not getting SEC or B1G money.Yeah but when you look at the SEC and Big Ten numbers compared to the top Big 12 numbers this year, you already see a very noticeable difference.
2020 viewership proved that TV timeslots MATTER as much or more than brands. Put ISU vs KU this Saturday on CBS at 3:30 and they'll do 4+ million.I think the big12 will be fine but that record number with 2 ranked teams playing was still barely over 2 million. I don't care how many times pac12 writers talk about the late window on Saturdays but when the record is that small it really cant be that valuable to networks.
Fixed.Your avatar makes me want to block you
Defiantly not getting SEC or B1G money.
2020 viewership proved that TV timeslots MATTER as much or more than brands. Put ISU vs KU this Saturday on CBS at 3:30 and they'll do 4+ million.
And this is why I hate when some people are like "i didn't want to be ranked anyway" when we get under-ranked (not saying right at this moment). Rankings=better timeslots=better ratings=raised value of the program.
I think the big12 will be fine but that record number with 2 ranked teams playing was still barely over 2 million. I don't care how many times pac12 writers talk about the late window on Saturdays but when the record is that small it really cant be that valuable to networks.