This is part of why I really liked the Thursday night games that we had in recent years to start the season. We could really focus in on that night game as fans, with nothing else to think about.
I see you're getting flamed for this post, but hey, I'm a college football fan in general just as much as I'm a die hard Iowa State fan. The first weekend of college football I get nothing done. I camp out in front of the TV and watch games non-stop, and it doesn't matter who's playing. It's the beginning of the most wonderful time of the year. I stay at home as long as possible before leaving for JTS, and then I rush back home and catch back up with DVR recordings I've set of other games that intrigue me and then keep on watching the west coast games up to and past midnight. Most other Saturdays are this same way. Going to 11am games sucks, but it gets me home before the prime time games start up, so at least there is a positive that comes with the early kickoffs.
When Iowa State plays crappy football, I can't wait to get home and watch other teams play good football. I've only left a couple of home games early in the 10 years I've had season tickets. Otherwise, I've sat through the drubbings and embarrassments, as much as I can stomach, all in the hopes that we'll be really good someday so I can look back and say I'm not a fairweather fan. I am not a fan of any other team. I don't actively root for other teams when I'm watching on TV.
So, the others can flame all they want. But the fact is there are some people that are huge fans of football in general, in addition to being big time Iowa State fans.