Weird. Here's how to read it: Viewing it clockwise, the team that comes first beat the team next to them who, in turn, beat the team next to them. It's not as confusing as it sounds. Look at the Steelers logo at the top. The Steelers beat the Falcons 15-9. The Falcons beat the Bucs 27-21. The Bucs beat the Browns 17-14. And so on and so forth.