Big 12 to establish Big 12 Mexico

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qwerty

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I hadn't thought of that. A new bowl game in Mexico with Big 12 commitment. Cartel can sponsor it and have a $100 million payout . . . .

 

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Nor'easter

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Sep 25, 2016
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Dumb. Conference games should be played on campuses.
One game every few years isn't going to kill us. Assuming they rotate it. And I'm guessing Iowa State is further down on the list to send to Mexico for a basketball game. The schools closer to the border would get sent down there before we would I'm guessing.

I'm just glad we aren't doing regular season football games. Basketball hurts less since we have more games.
 

Nor'easter

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How many are hok fans wanting to dunk on the Big 12.

It must be nice to just exist and get hella raises. The big 12 on the other hand has to try new and different stuff. Some of it might work some of it won't but they have to try.
 

CyCrazy

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I hope you are right, but we really won't know that for a few years. For his first few years as Pac-12 commish, Scott was getting the same genius/pushing-the-envelope type accolades that Yormark is getting now. And then Scott's pushing-the-envelope marketing moves didn't pan out...and what what looked like innovation back then looks like stupidity now.
Yormark is already better than Scott. That idiot put the hq of the conference in San Fran at an outrageous cost to the conference. I am a full beliver in Yormark. We finally have someone championing for the B12. We are in good hands. Bowlsby was fine but the other side would be Beebe which damn near killed us. God he was a moron.
 

somecyguy

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I'm not sold this idea is a winner, but I understand the idea behind it and applaud the unconventional approach. As long as the B12 is located in smaller metro cities it will lag behind. Adding potentially millions of fans currently unattached has a ton of value. Given how popular NFL games have been in Mexico, it's not a stretch to see some become fans of B12 teams. I'm curious to see how this plays out.
 
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cyclonez7

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One game every few years isn't going to kill us. Assuming they rotate it. And I'm guessing Iowa State is further down on the list to send to Mexico for a basketball game. The schools closer to the border would get sent down there before we would I'm guessing.

I'm just glad we aren't doing regular season football games. Basketball hurts less since we have more games.
Imagine if one year they moved the ISU-Kansas game to Mexico instead of Hilton. I don't think anyone wants that.
 
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AuH2O

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Yormark would run circles around Larry Scott. Larry basically killed the Pac
I think Larry Scott was terrible, but that’s been what the PAC apologists were all hiding behind. They thought the PAC was this awesome media product that just got a bad deal because Scott was an idiot. It turns out the PAC isn’t very valuable and their problems are way deeper than Larry Scott.
 

CascadeClone

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Not sure how this works, but one thought maybe is by getting a foothold in Mexico, would we be able to sell our media rights to a linear Mexican TV channel?

Not sure if we retain media rights for international locations or how that works. I know on a vacation to Italy one year, I was able to watch OSU vs Michigan on an Italian channel.
You are halfway there. Tv rights in a new market is 100% incremental money.

Second is developing an incremental new fanbase for big12 sports. Not just in Mexico, but among Mexican Americans. You have 10s of millions of people, many are bball fans, many are at least familiar w American football. Some have sent their kids to college, some even to big12 schools in the SW. Its basically an adjacent market to expand into, from a business perspective.

Will it work? Idk. It makes a ton more sense than the pacific rim, just on proximity. The B1G and SEC have a huge advantage in population base in there geographic footprint. Well heres a chance to add to that population for the big12. Its a long term play, but i think its absolutely worth a shot.
 

Nor'easter

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You are halfway there. Tv rights in a new market is 100% incremental money.

Second is developing an incremental new fanbase for big12 sports. Not just in Mexico, but among Mexican Americans. You have 10s of millions of people, many are bball fans, many are at least familiar w American football. Some have sent their kids to college, some even to big12 schools in the SW. Its basically an adjacent market to expand into, from a business perspective.

Will it work? Idk. It makes a ton more sense than the pacific rim, just on proximity. The B1G and SEC have a huge advantage in population base in there geographic footprint. Well heres a chance to add to that population for the big12. Its a long term play, but i think its absolutely worth a shot.
I think the Mexicans in America is the real potential, showing them that the conference is investing in Mexico might move some of them to start paying attention to a team or two and gives Big 12 schools more exposure to those folks.
Might work, might not but certainly makes more sense than a pacific rim job, hadn't heard of that.
 
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RonBurgundy

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100 million+ people. Same time zones. Easy travel.

Get some corporations to sponsor an annual game and additional TV rights $ from Spanish networks that are additive to current contract. Could end up being moderately lucrative for the conference.

Nebraska trip to Ireland is a dumb comparison. It was a one off. This needs to be a conference commitment for ten years of an annual game. Punt after ten years if it doesn’t pay off.

Would cost ISU nothing more than one home game over ten years. Maybe none. Small price to pay for potential upside.

Yormark is a visionary.
 

RustShack

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100 million+ people. Same time zones. Easy travel.

Get some corporations to sponsor an annual game and additional TV rights $ from Spanish networks that are additive to current contract. Could end up being moderately lucrative for the conference.

Nebraska trip to Ireland is a dumb comparison. It was a one off. This needs to be a conference commitment for ten years of an annual game. Punt after ten years if it doesn’t pay off.

Would cost ISU nothing more than one home game over ten years. Maybe none. Small price to pay for potential upside.

Yormark is a visionary.

Depends on conference size. Could be one home game every 12 years, or one home game every 16 years(if we continue to expand). And so on. Obviously would mean an away game in there as well, but that’s not as bad.

If they do it, do it right and fair for each school.
 
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clone52

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One game every few years isn't going to kill us. Assuming they rotate it. And I'm guessing Iowa State is further down on the list to send to Mexico for a basketball game. The schools closer to the border would get sent down there before we would I'm guessing.

I'm just glad we aren't doing regular season football games. Basketball hurts less since we have more games.

Football wouldn't be that bad. If it was one every year, that means you'd play down there 1 out of 6 years. That might be road or home game replacement, so losing a home game would be 1 out of 12 years. I'd prefer not to do that, but 1 game every 12 years is not a disaster.

1 basketball game, especially if it was officially a conference game, wouldn't be bad either.