Just had a thought: If the AD offered "insurance" for season tickets, would you buy it? What would it take to persuade you to buy it?
I'm thinking something like you pay an extra $5/ticket. If the game gets canceled for any reason (i.e. COVID, or SDSU a few years ago) you get the face value of that game ticket reimbursed. Games don't get canceled that often so it seems like it would be self-funding pretty quickly. Once its fully self-funded, extra cash could be used for other projects/programs. Maybe if the game gets rescheduled you get the option of tickets to the rescheduled game, or ISU offers to buy the ticket back and put it up for public sale.
I'm thinking something like you pay an extra $5/ticket. If the game gets canceled for any reason (i.e. COVID, or SDSU a few years ago) you get the face value of that game ticket reimbursed. Games don't get canceled that often so it seems like it would be self-funding pretty quickly. Once its fully self-funded, extra cash could be used for other projects/programs. Maybe if the game gets rescheduled you get the option of tickets to the rescheduled game, or ISU offers to buy the ticket back and put it up for public sale.