Is there any concern with flooding? I thought that was why the whole area was a parking lot in the first place.
Where the parking lots are is about the only place they can build. I'm not sure I'm using the right terminology but that is a flood plain and across University is a flood way. You can park on either but only build on the flood plain (which admittedly doesn't sound great). As Jamie put it, we are parking on our beach (and he didn't mean the avenue) front property
I think people aren't understanding how much of the current parking is moving to another place. It is a lot more than just the RV lot. Almost everything between Center Drive and S. 4th along University is multistory buildings (movie theater, restaurants, etc) with a pedestrian mall type thing in the middle that I think doubles as an ice rink in the winter. The Hotel over by Scheman also takes quite a bit of space. My reaction when I saw it was that I was surprised you could fit it all in the available space.
All of this is really early in the planning and they are hiring a firm to do some feasibility studies. The whole thing is about generating revenue. Jamie gave the Packers as an example of how they have changed Lambeau to be a year round thing and not just generating revenue a handful of days a year.