I have to disagree, reality did change. Campbell is doing exactly what he needs to do. Capitalize while he can on his new coach status and bring in solid recuits.
Rhoads current incoming class was going to be another bottom of the power5 class, with a few potentially good players and a lot of the same. Only time will tell, whether Campbell's recruits are any better, but I think a lot of the euphoria surrounding his recruits are two-fold. One is his adept use of social media, as his staff champions each player. And 2, new recruiting territory. I'll readily admit, I've grown wary seeing a flow of 2-star players from Texas that few others want.
Getting 3-star players out of Illinois, Michigan, Ohio and Pennsylvania excites me, simply because they aren't picked over Texas players. Again, time will tell whether they are picked over Ohio, etc players, but you have to admit, someone trying something different than we've seen over the past decade plus, at least invites the thought of better results.