About the new logo, Johnny Orr, & Jack Trice

CYber_saber

Well-Known Member
Mar 2, 2017
1,127
1,468
113

clonedude

Well-Known Member
Apr 16, 2006
33,032
29,270
113
Excuse this extremely poor work in paint, but if you clip the top edges of the Orr logo just a little bit I still think you preserve the original design but update it a bit.

View attachment 50434

I think you might be on to something here. The Orr logo is 100x better than the new one we have, but I think at the top of the tornado it shouldn't be quite so wide, as you are saying here.

Not by a lot, just trim it a bit IMO at the top.

But yes, Kagavi's mock up is awesome! How much would you have charged the AD to come up with this Kagavi? I imagine JP could have saved a few hundred thousand bucks and done WAY better.
 
  • Optimistic
Reactions: stateofmind

BWRhasnoAC

Well-Known Member
SuperFanatic
SuperFanatic T2
Apr 10, 2013
30,180
27,855
113
Dez Moy Nez
I'd bet this weeks pay check that Pollard is too stubborn to give up his sacred I-State brand, and admit that the new Cyclone is garbage.

I would also feel pretty good about betting this thing isn't going away. If we paid Nike to make this POS then there surely is no way Pollard is going to not use it. He's too much of a penny pincher to let that happen. The right answer in that situation is to tell NIke, sorry try again.
 

CTTB78

Well-Known Member
Apr 7, 2006
9,540
4,518
113
Loved this article and the creative suggestions. Not real sure about the retroAC unis. And, the hok ANF just didn't fit the great design comments from our man Kagavi.
 

amestoplease

Well-Known Member
Jan 30, 2012
289
890
93
Am I missing something? What is the logo in the second image supposed to be? I don't think I've ever seen anything like that before and am having difficulty deciphering it.

i'm just going to leave this here for anyone who has questions about iowa state's identity over the years. gotta catch 'em all!
 

Attachments

  • isu_identity_crisis.jpg
    isu_identity_crisis.jpg
    200.8 KB · Views: 152

IASTATE07

Well-Known Member
SuperFanatic
SuperFanatic T2
May 30, 2016
12,774
20,420
113
the solution is simple. if the "updated" logo is not copyrighted why don't you go make some shirts and sell them.

I'm surprised you haven't received a phone call from licensing for suggesting this.
 

Tri

Active Member
Sep 10, 2009
162
181
43
Great work. Very much appreciated.
Anyway to match the Orr logo helmets you designed with the Trice retro uniform. I lack the imagination to even try.
 

Kagavi

Well-Known Member
Mar 4, 2013
614
1,632
93
California
www.kagavi.com
This was really frustrating to read. Sounds like we were close to doing the right thing and someone managed to screw it up.

I understand the sentiment here, I really do, but I think the AD should be applauded for trying something different. Rigidly adhering to only the I-STATE logo was just not going to work out in the long run. Not every new idea can be a winner, but would love to see more things.

How can we get you on the AD marketing payroll??

I'll settle for them acknowledging Jack Trice's number.

please do not try to compare the Criner era to any other. That was a bad time where ISU football really was damaged in ways that took a couple decades to fix.

This kind of thinking is why I wrote the post.

Jim Walden was coach for eight years after Criner and despite an unsupportive administration, he still finished with a cumulative winning percentage of .339, which pretty much is the same as the current I-State logo. I don't think anyone would blame Criner's actions in 1986 for Walden's 0-10 season in 1994.

I believe that the grey we have been using lately is too dark.

Absolutely agree. Light gray is way to go.

Is @Kagavi planning to release the Orr logo on shirts/t-shirts? So much better.

the solution is simple. if the "updated" logo is not copyrighted why don't you go make some shirts and sell them.

Legally it's considered a derivative of an existing trademark and as such, Iowa State essentially owns the designs already.

The design seems very basic with a complex story background IMO and you'd have to sit someone down for a 10 minute convo to explain East Tech, scarab, rebirth, etc and get a response of "Oh ok, well it is still just a T in an oval."

I don't disagree. It's immediately a T in an oval, standing for Trice. If people want to know more about the backstory, then you can say it's inspired by the old ISC Circular A logo and the East Tech high school scarab logo, both from Jack's era. I wanted a nod to his high school days, since those were the days he was truly able to show what he could do without tragedy.
 

k123

Well-Known Member
Sep 14, 2011
1,143
1,033
113
Iowa
Just keep it simple. Look at the good logos. Flat. No shading. No bad attempts at depth. Why do they make it so hard?

^^ YES! Just keep it simpler, all these three colors and shading/bevels make logos look like minor league sports logos. He's got some of both on the portfolio:
http://joebosack.com/portfolio/

Think of the USC Trojan, Texas Longhorn, even the old old Chief Illiniwek silhouette - flat, 2 colors. Much easier to put on a hat, helmet, golf polo - big or small, whatever.
 

Kagavi

Well-Known Member
Mar 4, 2013
614
1,632
93
California
www.kagavi.com
If we paid Nike to make this POS then there surely is no way Pollard is going to not use it. He's too much of a penny pincher to let that happen. The right answer in that situation is to tell NIke, sorry try again.

Wasn't Nike. In the story, I mentioned it was Joe Bosack & Co., the same agency that designed the Cy Head logo that all of you love so much.

Loved this article and the creative suggestions. Not real sure about the retroAC unis.

That's the beauty of an expanded throwback and "faux"-back program. One time and done. Love them? Great, buy the game-worn jersey. Hate them? Won't ever see them again.

My only real complaint is @Kagavi is giving in to this gray nonsense. :D

I don't support it as a "school color" but as an accompanying neutral color that ties to the stone color of historical buildings on campus, IAC's original colors, Jack Trice's jersey, and the actual color of a tornado.

I'm surprised you haven't received a phone call from licensing for suggesting this.

Just gonna sit this comment out.
 
  • Like
Reactions: Cytasticlone

k123

Well-Known Member
Sep 14, 2011
1,143
1,033
113
Iowa
The avatar choices on this page 3 of this thread are telling of the opinions of this self-selecting-review group...:)
 

k123

Well-Known Member
Sep 14, 2011
1,143
1,033
113
Iowa
That is the primary logo of "Iowa Agriculture College and Model Farm" (1894) which was the official university name between 1858 and 1898.

http://www.sportslogos.net/logos/view/71327541894/Iowa_State_Cyclones/1894/Primary_Logo

Thank you! That was driving me crazy!

The later interlocking ISU logo (1930-1941) can still be found on some old manhole/steam tunnel covers around campus:
http://archive.inside.iastate.edu/2008/1024/alumni.shtml
manhole.jpg
 

weR138

Well-Known Member
Feb 20, 2008
12,187
5,138
113
i'm just going to leave this here for anyone who has questions about iowa state's identity over the years. gotta catch 'em all!
That "circle A" is almost identical to the US Third Army patch, pretty dope.

I think it's safe to say all the best graphics and logo work stopped with the Orrnado. I don't see anything after 1985 worth a ****.
 
  • Winner
Reactions: everyyard

t-noah

Well-Known Member
Feb 2, 2007
19,771
13,412
113
Thx again @Kagavi for another interesting and thoughtful article. This is going to be interesting!