Todd the Axeman (head brewer) leaves Surly Brewing

Discussion in 'Beer' started by JP4CY, Oct 19, 2016.

  1. Cybyassociation

    Cybyassociation Well-Known Member

    Mar 5, 2008
    7,146
    396
    83
    I should have re-worded. I would be incredibly surprised if they sold out to ABInBev. Duvel or Heineken wouldn't be nearly as surprising.
     
  2. GoCubsGo

    GoCubsGo Well-Known Member

    Jul 22, 2008
    1,348
    65
    48
    I don't know whether they're considering a sale or not, but what the folks from Surly think is probably not relevant. If one guy owns the company, his vote is the only one that matters.
     
  3. Cybyassociation

    Cybyassociation Well-Known Member

    Mar 5, 2008
    7,146
    396
    83
    One of the people I was talking about was the owner. Omar. I've been lucky enough to have a handful of conversations with him.
     
  4. dmclone

    dmclone Well-Known Member

    Oct 20, 2006
    16,054
    496
    83
    50131
    A lot of chat about Miller/Coors
     
  5. cycloneworld

    cycloneworld Facebook Knows All

    Mar 20, 2006
    20,611
    543
    113
    Civil Engineer
    NE Oklahoma
    Nothing to add to the topic other than I had Surly Coffee Bender for the first time a couple of weeks ago and is probably a top 5 all-time beer of mine now. Which is strange because I'm not a hop person at all so most of Surly's offerings don't interest me. But holy cow is Coffee Bender good.
     
    • Like Like x 1
  6. Al_4_State

    Al_4_State Well-Known Member

    Mar 27, 2006
    20,667
    1,389
    113
    Driftless Region
    Coffee Bender isn't remotely hoppy, so that makes sense. It's excellent,

    Am I the only one that thinks 3 Floyds is mildly overrated and that Surly at it's best was better? I like 3 Floyds a lot (love the atmosphere/food at the tap room for sure), but I don't think it stands clearly above. I do think a lot of that had to do with Todd, so maybe that script will flip for me.
     
    • Agree Agree x 1
  7. NickTheGreat

    NickTheGreat Well-Known Member

    Jan 17, 2012
    6,786
    180
    63
    Enginerd
    Johnston
  8. Cybyassociation

    Cybyassociation Well-Known Member

    Mar 5, 2008
    7,146
    396
    83
    I think Todd wanted to stay "surly". When I started drinking Surly, they were making beers not everyone wanted. This of course was before craft beer really blew up, but they weren't marketed to the masses. With the new brewery, expanded distribution, and growth of craft beer, Surly's direction has definitely shifted. Beers like Xtra Citra make that incredibly clear.

    One thing 3Floyds has always done is stuck to their guns. They'll make some odd beer that may just suck, but people will line up and buy it because of the name. I'm guessing Todd wanted the freedom to be able to brew what he wants to brew and not have to worry about making everyone happy.

    Also, I think 3Floyds has been pretty vocal about not growing as a company in the beer market. In Indiana once you top X number of barrels, you jump up into the big boys tax bracket and it's not something which would make financial sense. At least that's how I understand it. Like you said, they've got an awesome atmosphere, people still shell out $200 for a diabetes-bomb beer/festival, and line up whenever Zombie Dust hits the To-Go window.
     
    • Like Like x 1
  9. BoxsterCy

    BoxsterCy Well-Known Member

    Sep 14, 2009
    17,368
    2,304
    113
    Living the Dream
    Minnesota
    Hype and pretentiousness are the cornerstones of the microbrewery boom. ;)
     
    • Like Like x 2
  10. Al_4_State

    Al_4_State Well-Known Member

    Mar 27, 2006
    20,667
    1,389
    113
    Driftless Region
    This pretty much nails it.

    My Surly consumption has gone waaaaay down recently. Granted having a constant cache of employee perk TG in the house and having Pulpit Rock in the back yard has more to do with that than any fault of Surly's. I still see a clear shift in Surly's focus, which I understand from their perspective, but has lessened my interest in the product. That and price.
     
    • Agree Agree x 2
  11. dmclone

    dmclone Well-Known Member

    Oct 20, 2006
    16,054
    496
    83
    50131
    3 Floyds has some good/great beer but if you ever visit their taproom, plan on hating them.
     
  12. jcyclonee

    jcyclonee Well-Known Member

    Apr 12, 2006
    7,191
    1,323
    113
    Minneapolis
    SIL is spending this week in Decorah and is refilling my growler from TG. I've never been so excited for Christmas.
     
  13. Al_4_State

    Al_4_State Well-Known Member

    Mar 27, 2006
    20,667
    1,389
    113
    Driftless Region
    Pulpit has a few crowlers for sale right (at least they did last night). Have her grab some of that, too. TG should have some bottles available to boot.
     
  14. Al_4_State

    Al_4_State Well-Known Member

    Mar 27, 2006
    20,667
    1,389
    113
    Driftless Region
    Why do you say that? I was more impressed with them after my visit there. I didn't go for a big bottle day, just stopped for lunch and a couple beers.
     
  15. dmclone

    dmclone Well-Known Member

    Oct 20, 2006
    16,054
    496
    83
    50131
    Maybe they were just having a bad day but the two employees I dealt with at the entrance were both pretty rude. The bartender was friendly though. Part of the problem is that they are always swamped and the place is pretty small.
     
    • Agree Agree x 1
  16. Cybyassociation

    Cybyassociation Well-Known Member

    Mar 5, 2008
    7,146
    396
    83
    I'm guessing you're not a metal fan/can't tolerate it? I've been a handful of times and I've had mixed experiences. Everything from amazing bartenders willing to talk to you and give you free coasters (they sell them in the to-go area), to bartenders refusing to fill water from their pop gun because that is what a server is for. Overall though, I've had good experiences and I've thoroughly enjoyed the food every time.
     
  17. dmclone

    dmclone Well-Known Member

    Oct 20, 2006
    16,054
    496
    83
    50131
    If you ever get a chance, try the cacoa Bender, even better than the coffee.
     
    • Like Like x 1
  18. Cybyassociation

    Cybyassociation Well-Known Member

    Mar 5, 2008
    7,146
    396
    83
    We'll be up the 13th. Staying in Waukon I think but coming to town for the festivities. Think I'll be sitting at TBocks in the morning then Pulpit after that. Didn't get a ticket...yet, but still plan on heading that way.
     
  19. Al_4_State

    Al_4_State Well-Known Member

    Mar 27, 2006
    20,667
    1,389
    113
    Driftless Region
    IMO, unless you were planning on straight up selling your bottles, you'll be better off this way. You'll get plenty of chances to drink Assassin, and Pulpit will put out something crazy that day. You won't need a ticket to get into TG after they open to the public, and I don't think they're doing pours during the bottle pick up shifts.

    Don't miss the share at Courtyard and Cellar if it fits your timeline.
     

Share This Page