Yeah, it was kind of funny the first time I heard it, but it has lost its effect, being repeated 10 zillion times. It makes me NOT want to buy from Hy-Vee. Can't they come up with a new ad campaign? Or just say they sponsor the Cy-Hawk trophy, and leave it at that? How long are they going to run this? Until the end of time? *Sheesh*
I feel better now.
"The values to which people cling most stubbornly under inappropriate conditions are those values that were previously the source of their greatest triumphs over adversity." -Jared Diamond, Collapse
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